Brandwave

Photo printing services:Which brands are most popular in search?

In August 2026, Mpix was the most searched among photo printing services worldwide, with an estimated 142K branded searches and 66.5% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Mpix66.5%
  2. Nations Photo Lab13.6%
  3. Printique10.7%
  4. Bay Photo9%
  5. WhiteWall0.28%

Follow photo printing services and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare brands that offer professional photo prints. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among photo printing services worldwide, by month

Share of Search by month for Mpix, Nations Photo Lab, Printique, Bay Photo. The figures are in the table below the chart.

View monthly share of search table
MonthMpixNations Photo LabPrintiqueBay PhotoWhiteWall
Oct 202563%12.7%15.2%8.7%0.32%
Nov 202565.7%14.3%13.2%6.6%0.22%
Dec 202567.8%12.8%12%7.1%0.2%
Jan 202664.5%14.8%12.4%8.1%0.31%
Feb 202666.8%13%11.8%7.9%0.46%
Mar 202665.9%12.2%12%9.5%0.37%
Apr 202668.2%13%11%7.5%0.25%
May 202665.5%14.9%11.7%7.7%0.24%
Jun 202662.6%15.1%12.1%10%0.27%
Jul 202662.3%15.5%11.7%10.1%0.34%
Aug 202666.5%13.6%10.7%9%0.28%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Mpix

    66.5%

    held 1st · 142K estimated branded searches · +19.8% vs prior month · +4.2 points

  2. 2.Nations Photo Lab

    13.6%

    held 2nd · 29.1K estimated branded searches · -1.7% vs prior month · -1.9 points

  3. 3.Printique

    10.7%

    held 3rd · 22.9K estimated branded searches · +2% vs prior month · -1.1 points

  4. 4.Bay Photo

    9%

    held 4th · 19.3K estimated branded searches · -0.1% vs prior month · -1.1 points

  5. 5.WhiteWall

    0.28%

    held 5th · 600 estimated branded searches · -7.7% vs prior month · -0.1 points

Compare search popularity between leading brands

Which brand is most popular in search among photo printing services worldwide?

In August 2026, Mpix was the most searched among photo printing services worldwide, with an estimated 142K branded searches and 66.5% estimated Share of Search within this set. Nations Photo Lab is in 2nd place, 52.9 percentage points behind at 13.6% Share of Search.

Global photo printing services, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Mpix63% → 66.5%68.2%Apr 202662.3%Jul 20261st
Nations Photo Lab12.7% → 13.6%15.5%Jul 202612.2%Mar 20263rd → 2nd
Printique15.2% → 10.7%15.2%Oct 202510.7%Aug 20262nd → 3rd
Bay Photo8.7% → 9%10.1%Jul 20266.6%Nov 20254th
WhiteWall0.32% → 0.28%0.46%Feb 20260.2%Dec 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Mpix’s estimated Share of Search among photo printing services worldwide increased from 63% to 66.5%.
  • Across the 11 months ending August 2026, Nations Photo Lab’s estimated Share of Search among photo printing services worldwide increased from 12.7% to 13.6%.
  • Across the 11 months ending August 2026, Printique’s estimated Share of Search among photo printing services worldwide decreased from 15.2% to 10.7%.
  • Across the 11 months ending August 2026, Mpix’s estimated Share of Search among photo printing services worldwide peaked at 68.2% in April 2026 and was lowest at 62.3% in July 2026.
  • Across the 11 months ending August 2026, Nations Photo Lab’s estimated Share of Search among photo printing services worldwide peaked at 15.5% in July 2026 and was lowest at 12.2% in March 2026.
  • Across the 11 months ending August 2026, Bay Photo’s estimated Share of Search among photo printing services worldwide peaked at 10.1% in July 2026 and was lowest at 6.6% in November 2025.
  • Across the 11 months ending August 2026, Nations Photo Lab rose from 3rd to 2nd among photo printing services worldwide.
  • Across the 11 months ending August 2026, Printique fell from 2nd to 3rd among photo printing services worldwide.
  • Across the 11 months ending August 2026, Bay Photo and WhiteWall held steady: their estimated Share of Search among photo printing services worldwide each moved less than 0.5 percentage points.

How did search popularity change for photo printing services worldwide in August 2026?

  1. In August 2026, Mpix gained estimated Share of Search among photo printing services worldwide, from 62.3% to 66.5%.

  2. In August 2026, Nations Photo Lab lost estimated Share of Search among photo printing services worldwide, from 15.5% to 13.6%.

  3. In August 2026, Bay Photo lost estimated Share of Search among photo printing services worldwide, from 10.1% to 9%.

  4. In August 2026, Printique lost estimated Share of Search among photo printing services worldwide, from 11.7% to 10.7%.

  5. Estimated monthly branded searches for WhiteWall worldwide fell 18.9% over 11 measured months, from 740 to 600 in August 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.

Start your marketing record