Brandwave

Adobe Lightroom vs Picsart:Which is more popular?

In September 2026, Picsart had more branded searches than Adobe Lightroom among photo enhancer apps worldwide. Picsart had about 1.8 million branded searches, while Adobe Lightroom had 1.2 million. Picsart made up 38.8% of all photo enhancer app searches we track, and Adobe Lightroom accounted for 25%. When we asked ChatGPT and Google AI Overviews about photo enhancer apps, Adobe Lightroom appeared in four of the five answers and Picsart in two. Adobe Lightroom was mentioned before Picsart in three out of four answers.

Among photo enhancer apps worldwide in September 2026

Who do people search for more?

Picsart, about 55% more searches than Adobe Lightroom

Picsart 1.8M searchesAdobe Lightroom 1.2M searches

Who does AI mention more?

Adobe Lightroom, mentioned in 4 of 5 answers, Picsart in 2

Adobe Lightroom in 4 of 5Picsart in 2 of 5

Who does AI recommend more?

Adobe Lightroom, named ahead of Picsart in 3 of 4 answers

Adobe Lightroom first in 3Picsart first in 1

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Top photo enhancer apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Adobe Lightroom was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Picsart was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Adobe Lightroom was listed before Picsart in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Remini1st
  2. Adobe Lightroom2nd
  3. Snapseed3rd
  4. Picsart4th
  5. YouCam Enhance5th
  6. Topaz Labs6th
  7. Fotor–
  8. Upscayl–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Adobe Lightroom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Remini3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Snapseed3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • YouCam Enhance3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Picsart2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Topaz Labs1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fotor0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Upscayl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about photo enhancer apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Adobe Lightroom or Picsart more popular in search?

This chart shows how often people search Google for Adobe Lightroom and Picsart by name. Each line represents a brand's share of searches for all eight photo enhancer apps we track, month by month, from English-language searches worldwide.

Adobe Lightroom and Picsart among photo enhancer apps worldwide, by month

Share of searches by month for Picsart, Adobe Lightroom. The figures are in the table below the chart.

View monthly share of searches table
MonthPicsartAdobe LightroomReminiFotorSnapseedUpscaylTopaz LabsYouCam Enhance
Oct 202533.1%19.4%27.1%11.2%6.3%1.7%0.77%0.42%
Nov 202537%20.1%23.3%10%6.7%1.8%0.83%0.3%
Dec 202536.1%19.6%22.8%11.5%6.6%2.2%0.81%0.3%
Jan 202636.7%20.7%23.5%8.4%6.8%2.8%0.84%0.25%
Feb 202638.6%21.9%21.1%8.3%6.2%3.1%0.75%0.18%
Mar 202636%20.6%23.7%8.8%6.7%3.4%0.68%0.17%
Apr 202640.1%19.7%22.2%7.6%6.4%3.2%0.65%0.16%
May 202641.2%19.9%19.8%5.7%8.4%4.2%0.69%0.11%
Jun 202642.9%21.4%17.8%5.9%6.5%4.6%0.92%0.08%
Jul 202645.6%19.9%15.7%6.2%6.8%4.9%0.81%0.07%
Aug 202642.6%21.9%14.8%8.9%6.5%4.7%0.63%0.07%
Sep 202638.8%25%13.8%9.1%7.1%5.3%0.87%0.08%

How has the Adobe Lightroom and Picsart comparison changed over the last 12 months?

3 findings
  • Picsart was ahead of Adobe Lightroom in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Adobe Lightroom’s share of searches among photo enhancer apps worldwide moved from 19.4% to 25%, and its estimated monthly branded searches held steady at 1.2M.
  • Across the 12 months ending September 2026, Picsart’s share of searches among photo enhancer apps worldwide moved from 33.1% to 38.8%, and its estimated monthly branded searches moved from 2.1M to 1.8M.

How did search popularity change for photo enhancer apps worldwide in September 2026?

2 changes

  1. In September 2026, Adobe Lightroom gained share of searches among photo enhancer apps worldwide, from 21.9% to 25%.

  2. In September 2026, Picsart lost share of searches among photo enhancer apps worldwide, from 42.6% to 38.8%.

How are branded searches counted?

75 search terms

Brandwave collects information about searches that people make online using Adobe Lightroom’s and Picsart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Adobe Lightroom

6 branded search terms

  • adobe lightroom
  • lightroom
  • lightroom app
  • lightroom classic
  • lightroom mobile
  • lightroom presets

Picsart

69 branded search terms

  • background for picsart
  • background of picsart
  • background picsart
  • backgrounds picsart
  • bg for picsart
  • edit photo on picsart
  • editing for picsart
  • photo edit in picsart
  • photo edit on picsart
  • photo edit picsart
  • photo edit picsart app
  • photo editing app picsart
  • photo editing in picsart
  • photo editing on picsart
  • photo editing picsart
  • photo editor app picsart
  • photo editor picsart
  • photo editor picsart app
  • pics art
  • pics art ai
  • pics art app
  • pics art edited pics
  • pics art editing
  • pics art editor
  • pics art photos
  • pics art web
  • pics art website
  • picsart
  • picsart academy
  • picsart ai
  • picsart app
  • picsart app photo editing
  • picsart app photo editor
  • picsart app picsart app
  • picsart application
  • picsart background
  • picsart background remover
  • picsart backgrounds
  • picsart bg remover
  • picsart edit photo

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How the Brand Demand Index is measured

Other head-to-heads among photo enhancer apps

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