Brandwave

RUN Powered by ADP vs Rippling:Which is searched more?

In August 2026, Rippling had more branded searches than RUN Powered by ADP among payroll software worldwide. Rippling was estimated to have 497K branded searches compared to RUN Powered by ADP’s 189K, and held a 24.7% Share of Search versus RUN Powered by ADP’s 9.4%. These are worldwide searches for English-language branded terms.

Share of Search among payroll software worldwide in August 2026Which is more popular in search, RUN Powered by ADP or Rippling?
RUN Powered by ADP9.4%189K searches
vs
Rippling24.7%497K searches

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Which is more popular in search, RUN Powered by ADP or Rippling?

Compare the platforms businesses run payroll with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

RUN Powered by ADP and Rippling among payroll software worldwide, by month

Share of Search by month for Rippling, RUN Powered by ADP. The figures are in the table below the chart.

View monthly share of search table
MonthRipplingRUN Powered by ADP
Oct 202527.2%9.1%
Nov 202525.9%9.9%
Dec 202525.4%10.5%
Jan 202622.9%9.4%
Feb 202625.7%8.8%
Mar 202625.5%10.7%
Apr 202625.1%9.7%
May 202621%9.3%
Jun 202624.4%9.8%
Jul 202624.3%10.2%
Aug 202624.7%9.4%
Sep 2026——

How has the RUN Powered by ADP and Rippling comparison changed over the last 12 months?

  • Rippling was ahead of RUN Powered by ADP in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, RUN Powered by ADP’s estimated Share of Search among payroll software worldwide moved from 9.1% to 9.4%, and its estimated monthly branded searches moved from 200K to 189K.
  • Across the 11 months ending August 2026, Rippling’s estimated Share of Search among payroll software worldwide moved from 27.2% to 24.7%, and its estimated monthly branded searches moved from 599K to 497K.

How did search popularity change for payroll software worldwide in August 2026?

  1. In August 2026, RUN Powered by ADP lost estimated Share of Search among payroll software worldwide, from 10.2% to 9.4%.

  2. Estimated monthly branded searches for Rippling worldwide fell 17.1% over 11 measured months, from 599K to 497K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using RUN Powered by ADP’s and Rippling’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

RUN Powered by ADP

24 branded search terms

  • adp com run payroll
  • adp on the run
  • adp payroll run payroll
  • ADP RUN
  • adp run adp
  • adp run app
  • adp run online
  • adp run payroll
  • adp run payroll adp
  • adp run payroll app
  • adp run payroll com
  • adp run powered by adp
  • adp run pricing
  • adp runpayroll adp com
  • adprunpayroll adp com
  • run adp
  • run adp com
  • run adp employer
  • run adp payroll com
  • run payroll adp
  • run payroll adp com
  • run payroll adp run
  • run powered by adp
  • www run adp

Rippling

14 branded search terms

  • Rippling
  • rippling app
  • rippling apps
  • rippling com
  • rippling eor
  • rippling hr
  • rippling hr pricing
  • rippling hr software
  • rippling it
  • rippling payroll
  • rippling peo
  • rippling pricing
  • rippling software
  • rippling.com

How the Brand Demand Index is measured

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