Pasta and rice brands:Which are searched most?
In September 2026, San Remo was the most searched among pasta and rice brands worldwide, with an estimated 208K branded searches and 46.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the pasta and rice brands people cook. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for San Remo, Barilla, SunRice. The figures are in the table below the chart.
View monthly share of search table
| Month | San Remo | Barilla | SunRice | Diamond |
|---|---|---|---|---|
| Oct 2025 | 42.4% | 49.3% | 8.1% | 0.22% |
| Nov 2025 | 46.3% | 44.5% | 8.9% | 0.19% |
| Dec 2025 | 51.3% | 40.4% | 8.1% | 0.18% |
| Jan 2026 | 51.5% | 40.3% | 8.1% | 0.18% |
| Feb 2026 | 66.1% | 29% | 4.8% | 0.13% |
| Mar 2026 | 60.8% | 32.5% | 6.5% | 0.17% |
| Apr 2026 | 56.1% | 36.4% | 7.3% | 0.16% |
| May 2026 | 56.1% | 36.4% | 7.3% | 0.16% |
| Jun 2026 | 59.9% | 32% | 7.9% | 0.17% |
| Jul 2026 | 56% | 36.6% | 7.3% | 0.16% |
| Aug 2026 | 56.1% | 36.4% | 7.3% | 0.16% |
| Sep 2026 | 46.9% | 45.4% | 7.5% | 0.16% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.9% | 208K | -18.3% | -9.2 points | |
| 2, held 2nd | 45.4% | 201K | +21.8% | +9 points | |
| 3, held 3rd | 7.5% | 33.1K | 0% | +0.2 points | |
| 4, held 4th | 0.16% | 720 | 0% | 0 points |
1.
San Remo46.9%
Held 1st. 208K estimated branded searches, -18.3% vs prior month. Share -9.2 points.
2.
Barilla45.4%
Held 2nd. 201K estimated branded searches, +21.8% vs prior month. Share +9 points.
3.
SunRice
7.5%
Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share +0.2 points.
4.
Diamond0.16%
Held 4th. 720 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between leading brands
Which brand is most popular in search among pasta and rice brands worldwide?
4 brands
In September 2026, San Remo was the most searched among pasta and rice brands worldwide, with an estimated 208K branded searches and 46.9% estimated Share of Search within this set. Barilla is in 2nd place, 1.5 percentage points behind at 45.4% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| San Remo | 42.4% → 46.9% | 66.1%Feb 2026 | 42.4%Oct 2025 | 2nd → 1st |
| Barilla | 49.3% → 45.4% | 49.3%Oct 2025 | 29%Feb 2026 | 1st → 2nd |
| SunRice | 8.1% → 7.5% | 8.9%Nov 2025 | 4.8%Feb 2026 | 3rd |
| Diamond | 0.22% → 0.16% | 0.22%Oct 2025 | 0.13%Feb 2026 | 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, San Remo’s estimated Share of Search among pasta and rice brands worldwide increased from 42.4% to 46.9%.
- Across the 12 months ending September 2026, Barilla’s estimated Share of Search among pasta and rice brands worldwide decreased from 49.3% to 45.4%.
- Across the 12 months ending September 2026, SunRice’s estimated Share of Search among pasta and rice brands worldwide decreased from 8.1% to 7.5%.
- Across the 12 months ending September 2026, San Remo’s estimated Share of Search among pasta and rice brands worldwide peaked at 66.1% in February 2026 and was lowest at 42.4% in October 2025.
- Across the 12 months ending September 2026, Barilla’s estimated Share of Search among pasta and rice brands worldwide peaked at 49.3% in October 2025 and was lowest at 29% in February 2026.
- Across the 12 months ending September 2026, SunRice’s estimated Share of Search among pasta and rice brands worldwide peaked at 8.9% in November 2025 and was lowest at 4.8% in February 2026.
- Across the 12 months ending September 2026, San Remo rose from 2nd to 1st among pasta and rice brands worldwide.
- Across the 12 months ending September 2026, Barilla fell from 1st to 2nd among pasta and rice brands worldwide.
- Across the 12 months ending September 2026, Diamond held steady: its estimated Share of Search among pasta and rice brands worldwide moved less than 0.5 percentage points.
How did search popularity change for pasta and rice brands worldwide in September 2026?
3 changes
In September 2026, Barilla gained estimated Share of Search among pasta and rice brands worldwide, from 36.4% to 45.4%.
In September 2026, San Remo lost estimated Share of Search among pasta and rice brands worldwide, from 56.1% to 46.9%.
Estimated monthly branded searches for Diamond worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026.
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