Opteo vs Optmyzr:Which is searched more?
In September 2026, Optmyzr had more branded searches than Opteo among paid search management platforms worldwide. Optmyzr had about 4,400 branded searches, while Opteo had 2,400. Optmyzr made up 45.4% of all paid search management platform searches we track, and Opteo accounted for 24.8%. These are worldwide searches for English-language branded terms.
Follow Opteo vs Optmyzr and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Is Opteo or Optmyzr more popular in search?
Compare software for auditing, automating, and improving paid-search campaigns across accounts. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Optmyzr, Opteo. The figures are in the table below the chart.
View monthly share of searches table
| Month | Optmyzr | Opteo | Adzooma | Adalysis | Skai |
|---|---|---|---|---|---|
| Oct 2025 | 43% | 23.5% | 19.5% | 12.7% | 1.4% |
| Nov 2025 | 43.3% | 23.6% | 19% | 12.8% | 1.4% |
| Dec 2025 | 48.5% | 20.9% | 18.4% | 11% | 1.2% |
| Jan 2026 | 48.2% | 21.4% | 17.6% | 11.6% | 1.2% |
| Feb 2026 | 48.8% | 21.4% | 18.8% | 9.6% | 1.4% |
| Mar 2026 | 44.8% | 24.4% | 20.8% | 8.8% | 1.1% |
| Apr 2026 | 45.1% | 24.2% | 21% | 8.4% | 1.3% |
| May 2026 | 41.9% | 27.6% | 19.2% | 9.5% | 1.7% |
| Jun 2026 | 42.6% | 28.4% | 15.7% | 11.8% | 1.5% |
| Jul 2026 | 43.4% | 29% | 15.9% | 10.6% | 1.1% |
| Aug 2026 | 48% | 25.3% | 13.6% | 11.7% | 1.3% |
| Sep 2026 | 45.4% | 24.8% | 18.4% | 10.3% | 1.1% |
How has the Opteo and Optmyzr comparison changed over the last 12 months?
3 findings
- Optmyzr was ahead of Opteo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Opteo’s share of searches among paid search management platforms worldwide moved from 23.5% to 24.8%, and its estimated monthly branded searches held steady at 2.4K.
- Across the 12 months ending September 2026, Optmyzr’s share of searches among paid search management platforms worldwide moved from 43% to 45.4%, and its estimated monthly branded searches held steady at 4.4K.
How did search popularity change for paid search management platforms worldwide in September 2026?
2 changes

In September 2026, Optmyzr lost share of searches among paid search management platforms worldwide, from 48% to 45.4%.

In September 2026, Opteo lost share of searches among paid search management platforms worldwide, from 25.3% to 24.8%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Opteo’s and Optmyzr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among paid search management platforms

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.