Brandwave

Online prescription services:Which brands are most popular in search?

In August 2026, GoodRx was the most searched among online prescription services worldwide, with an estimated 1M branded searches and 60.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. GoodRx60.3%
  2. Hims33.2%
  3. Nurx4.5%
  4. Ro1.6%
  5. Blink Health0.4%

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Share of SearchLeaderboard

Compare the services that prescribe and deliver medication. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among online prescription services worldwide, by month

Share of Search by month for GoodRx, Hims, Nurx. The figures are in the table below the chart.

View monthly share of search table
MonthGoodRxHimsNurxRoBlink Health
Oct 202560.4%33.2%4.5%1.3%0.6%
Nov 202555.9%37.3%5%1.2%0.55%
Dec 202556.4%38%4.2%1%0.46%
Jan 202660.9%33.6%3.7%1.4%0.49%
Feb 202661.1%33.7%3.7%1.1%0.41%
Mar 202660.9%33.6%3.7%1.4%0.4%
Apr 202660.9%33.6%3.7%1.4%0.4%
May 202656.3%37.9%4.2%1.3%0.37%
Jun 202656.3%37.9%4.2%1.3%0.37%
Jul 202656.7%38.2%3.4%1.3%0.37%
Aug 202660.3%33.2%4.5%1.6%0.4%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.GoodRx

    60.3%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share +3.6 points.

  2. 2.Hims

    33.2%

    Held 2nd. 550K estimated branded searches, -18.3% vs prior month. Share -5 points.

  3. 3.Nurx

    4.5%

    Held 3rd. 74K estimated branded searches, +22.3% vs prior month. Share +1 points.

  4. 4.Ro

    1.6%

    Held 4th. 27.1K estimated branded searches, +22.1% vs prior month. Share +0.4 points.

  5. 5.Blink Health

    0.4%

    Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among online prescription services worldwide?

In August 2026, GoodRx was the most searched among online prescription services worldwide, with an estimated 1M branded searches and 60.3% estimated Share of Search within this set. Hims is in 2nd place, 27.1 percentage points behind at 33.2% Share of Search.

Global online prescription services, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
GoodRx60.4% → 60.3%61.1%Feb 202655.9%Nov 20251st
Hims33.2%38.2%Jul 202633.2%Aug 20262nd
Nurx4.5%5%Nov 20253.4%Jul 20263rd
Ro1.3% → 1.6%1.6%Aug 20261%Dec 20254th
Blink Health0.6% → 0.4%0.6%Oct 20250.37%May 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, GoodRx’s estimated Share of Search among online prescription services worldwide peaked at 61.1% in February 2026 and was lowest at 55.9% in November 2025.
  • Across the 11 months ending August 2026, Hims’ estimated Share of Search among online prescription services worldwide peaked at 38.2% in July 2026 and was lowest at 33.2% in August 2026.
  • Across the 11 months ending August 2026, Nurx’s estimated Share of Search among online prescription services worldwide peaked at 5% in November 2025 and was lowest at 3.4% in July 2026.
  • Across the 11 months ending August 2026, GoodRx, Hims, Nurx, Ro and Blink Health held steady: their estimated Share of Search among online prescription services worldwide each moved less than 0.5 percentage points.

How did search popularity change for online prescription services worldwide in August 2026?

  1. In August 2026, GoodRx gained estimated Share of Search among online prescription services worldwide, from 56.7% to 60.3%.

  2. In August 2026, Nurx gained estimated Share of Search among online prescription services worldwide, from 3.4% to 4.5%.

  3. In August 2026, Hims lost estimated Share of Search among online prescription services worldwide, from 38.2% to 33.2%.

  4. Estimated monthly branded searches for Ro worldwide rose 22.1% over 11 measured months, from 22.2K to 27.1K in August 2026.

  5. Estimated monthly branded searches for Blink Health worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.

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