AmazonBasics vs Nobo:Which is more popular?
In September 2026, Nobo had more branded searches than AmazonBasics among notice board brands worldwide. Nobo had about 110,000 branded searches, while AmazonBasics had 2,720. Nobo made up 90.3% of all notice board brand searches we track, and AmazonBasics accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about notice board brands, neither AmazonBasics nor Nobo appeared in any of the five answers.
Who do people search for more?
Nobo, about 40 searches for every 1 for AmazonBasics
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top notice board brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither AmazonBasics nor Nobo showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Quartet1st
U Brands2nd- MasterVision3rd
- VIZ-PRO4th
- Nobo–
AmazonBasics–
Bi-Office–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- VIZ-PRO5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
U Brands3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Quartet3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- MasterVision2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Nobo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
AmazonBasics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bi-Office0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about notice board brands
5 answers
Asked ChatGPT
“Which notice board brand should I buy?”
Asked ChatGPT
“What are the best notice board brands?”
Asked ChatGPT
“What's the best notice board brand for office wall display?”
Searched Google, AI Overview
“pin board for office”
Searched Google, AI Overview
“office notice board”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is AmazonBasics or Nobo more popular in search?
This chart shows how often people search Google for AmazonBasics and Nobo by name. Each line represents a brand's share of searches for all eight notice board brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Nobo, AmazonBasics. The figures are in the table below the chart.
View monthly share of searches table
| Month | Nobo | U Brands | AmazonBasics | MasterVision | VIZ-PRO | Bi-Office | Quartet |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 81.6% | 7.3% | 4.2% | 3.3% | 1.8% | 1.3% | 0.53% |
| Nov 2025 | 84.5% | 6.2% | 3.6% | 2.2% | 1.5% | 1.5% | 0.55% |
| Dec 2025 | 84.9% | 5.1% | 4.6% | 2.2% | 1.5% | 1.1% | 0.55% |
| Jan 2026 | 79.9% | 7.1% | 5.5% | 3.2% | 1.7% | 1.7% | 0.78% |
| Feb 2026 | 82% | 7.3% | 4.4% | 2.6% | 1.4% | 1.8% | 0.53% |
| Mar 2026 | 82% | 7.3% | 4.3% | 2.6% | 1.4% | 1.8% | 0.65% |
| Apr 2026 | 81.8% | 7.3% | 4.3% | 3.3% | 1.4% | 1.4% | 0.65% |
| May 2026 | 84.7% | 5% | 3.8% | 3.4% | 1.5% | 1.1% | 0.55% |
| Jun 2026 | 85.4% | 5.1% | 3.3% | 3.4% | 1.2% | 1.2% | 0.55% |
| Jul 2026 | 84.7% | 6.2% | 3.1% | 3.4% | 1.1% | 1% | 0.55% |
| Aug 2026 | 87.1% | 5.2% | 2.6% | 2.8% | 0.96% | 0.85% | 0.46% |
| Sep 2026 | 90.3% | 3.6% | 2.2% | 1.6% | 1.1% | 0.82% | 0.39% |
How has the AmazonBasics and Nobo comparison changed over the last 12 months?
3 findings
- Nobo was ahead of AmazonBasics in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AmazonBasics’ share of searches among notice board brands worldwide moved from 4.2% to 2.2%, and its estimated monthly branded searches moved from 3.1K to 2.7K.
- Across the 12 months ending September 2026, Nobo’s share of searches among notice board brands worldwide moved from 81.6% to 90.3%, and its estimated monthly branded searches moved from 60.5K to 110K.
How did search popularity change for notice board brands worldwide in September 2026?
2 changes
In September 2026, Nobo gained share of searches among notice board brands worldwide, from 87.1% to 90.3%.

AmazonBasics’ share of searches among notice board brands worldwide has lost ground for 3 months in a row, from 3.3% to 2.2% in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using AmazonBasics’ and Nobo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AmazonBasics
2 branded search terms
- amazonbasics
- amazonbasics whiteboard
Nobo
1 branded search term
- nobo
Other head-to-heads among notice board brands

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