Brandwave

Nailene vs Sally Hansen:Which is searched more?

In August 2026, Sally Hansen had more branded searches than Nailene among nail care worldwide. Sally Hansen was estimated to have 49.5K branded searches compared to Nailene’s 140, and held a 10.9% Share of Search versus Nailene’s 0.03%. These are worldwide searches for English-language branded terms.

Share of Search among nail care worldwide in August 2026Which is more popular in search, Nailene or Sally Hansen?
Nailene0.03%140 searches
vs
Sally Hansen10.9%49.5K searches

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Which is more popular in search, Nailene or Sally Hansen?

Compare the nail care people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nailene and Sally Hansen among nail care worldwide, by month

Share of Search by month for Sally Hansen, Nailene. The figures are in the table below the chart.

View monthly share of search table
MonthSally HansenNailene
Oct 202510.9%0.02%
Nov 202510.9%0.03%
Dec 202511.7%0.03%
Jan 202610.9%0.02%
Feb 202611.2%0.02%
Mar 202610.9%0.04%
Apr 202612.1%0.03%
May 202613%0.03%
Jun 202613.9%0.03%
Jul 202610.1%0.02%
Aug 202610.9%0.03%
Sep 2026——

How has the Nailene and Sally Hansen comparison changed over the last 12 months?

  • Sally Hansen was ahead of Nailene in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Nailene’s estimated Share of Search among nail care worldwide moved from 0.02% to 0.03%, and its estimated monthly branded searches moved from 110 to 140.
  • Across the 11 months ending August 2026, Sally Hansen’s estimated Share of Search among nail care worldwide held steady at 10.9%, and its estimated monthly branded searches held steady at 49.5K.

How did search popularity change for nail care worldwide in August 2026?

  1. In August 2026, Sally Hansen gained estimated Share of Search among nail care worldwide, from 10.1% to 10.9%.

  2. Estimated monthly branded searches for Nailene worldwide rose 27.3% over 11 measured months, from 110 to 140 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Nailene’s and Sally Hansen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nailene

1 branded search term

  • nailene nails

Sally Hansen

1 branded search term

  • sally hansen

How the Brand Demand Index is measured

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