Brandwave

Royal Enfield vs Suzuki:Which is searched more?

In September 2026, Royal Enfield and Suzuki were level on Share of Search among motorcycle brands worldwide, with an estimated 3.4M branded searches each, at 12.6% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among motorcycle brands worldwide in September 2026Which is more popular in search, Royal Enfield or Suzuki?
Royal Enfield12.6%3.4M searches
vs
Suzuki12.6%3.4M searches

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Which is more popular in search, Royal Enfield or Suzuki?

Compare the motorcycle brands motorists use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Royal Enfield and Suzuki among motorcycle brands worldwide, by month

Share of Search by month for Royal Enfield, Suzuki. The figures are in the table below the chart.

View monthly share of search table
MonthHondaRoyal EnfieldSuzukiHarley-DavidsonKawasakiKTMDucatiYamaha MotorTriumph
Oct 202541.1%13.4%13.4%11%9%6%4%1.3%0.81%
Nov 202542.8%12.2%14.9%10%8.1%6.6%3.6%0.94%0.89%
Dec 202544.2%10.4%15.5%10.4%6.9%6.9%3.8%0.98%0.93%
Jan 202645%12%14.6%9.8%8%5.4%3.6%0.92%0.88%
Feb 202645.4%10.6%12.9%10.6%8.6%5.8%3.9%1.5%0.78%
Mar 202643.9%11.6%14.1%11.6%7.7%5.2%4.2%0.9%0.85%
Apr 202645.1%11.9%11.9%11.9%7.9%5.3%4.3%0.92%0.87%
May 202645.2%11.9%11.9%11.9%8%5.3%4.3%0.77%0.71%
Jun 202644.5%10.3%12.5%12.5%8.4%5.6%4.6%0.81%0.75%
Jul 202646%10.7%13.1%10.7%8.8%4.8%3.9%1.2%0.79%
Aug 202643.7%12.2%12.2%12.2%8.2%5.5%4.4%0.96%0.73%
Sep 202644.2%12.6%12.6%10.3%8.4%5.6%4.6%1%0.75%

How has the Royal Enfield and Suzuki comparison changed over the last 12 months?

  • Royal Enfield was ahead of Suzuki in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Royal Enfield’s estimated Share of Search among motorcycle brands worldwide moved from 13.4% to 12.6%, and its estimated monthly branded searches moved from 4.1M to 3.4M.
  • Across the 12 months ending September 2026, Suzuki’s estimated Share of Search among motorcycle brands worldwide moved from 13.4% to 12.6%, and its estimated monthly branded searches moved from 4.1M to 3.4M.

How did search popularity change for motorcycle brands worldwide in September 2026?

  1. Royal Enfield’s estimated Share of Search among motorcycle brands worldwide has gained ground for 3 months in a row, from 10.3% to 12.6% in September 2026.

  2. In September 2026, Suzuki rose from 4th to 3rd among motorcycle brands worldwide.

Other head-to-heads among motorcycle brands

How each brand is measured

Brandwave collects information about searches that people make online using Royal Enfield’s and Suzuki’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Royal Enfield

1 branded search term

  • royal enfield

Suzuki

1 branded search term

  • suzuki

How the Brand Demand Index is measured

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