Brandwave

Akai vs Novation:Which is searched more?

In September 2026, Akai had more branded searches than Novation among MIDI controller brands worldwide. Akai was estimated to have 135K branded searches compared to Novation’s 74K, and held a 45.1% Share of Search versus Novation’s 24.7%. These are worldwide searches for English-language branded terms.

Share of Search among MIDI controller brands worldwide in September 2026Which is more popular in search, Akai or Novation?
Akai45.1%135K searches
vs
Novation24.7%74K searches

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Which is more popular in search, Akai or Novation?

Compare the MIDI controller brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Akai and Novation among MIDI controller brands worldwide, by month

Share of Search by month for Akai, Novation. The figures are in the table below the chart.

View monthly share of search table
MonthAkaiArturiaNovation
Oct 202547.3%31.5%21.2%
Nov 202540.8%40.8%18.3%
Dec 202544.1%36.1%19.8%
Jan 202647.3%31.5%21.2%
Feb 202642.3%34.5%23.2%
Mar 202647.3%31.5%21.2%
Apr 202647.3%31.5%21.2%
May 202650.1%27.5%22.5%
Jun 202645.1%30.2%24.7%
Jul 202645.1%30.2%24.7%
Aug 202647.2%31.6%21.2%
Sep 202645.1%30.2%24.7%

How has the Akai and Novation comparison changed over the last 12 months?

  • Akai was ahead of Novation in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Akai’s estimated Share of Search among MIDI controller brands worldwide moved from 47.3% to 45.1%, and its estimated monthly branded searches moved from 165K to 135K.
  • Across the 12 months ending September 2026, Novation’s estimated Share of Search among MIDI controller brands worldwide moved from 21.2% to 24.7%, and its estimated monthly branded searches held steady at 74K.

How did search popularity change for MIDI controller brands worldwide in September 2026?

  1. In September 2026, Novation gained estimated Share of Search among MIDI controller brands worldwide, from 21.2% to 24.7%.

  2. In September 2026, Akai lost estimated Share of Search among MIDI controller brands worldwide, from 47.2% to 45.1%.

Other head-to-heads among MIDI controller brands

How each brand is measured

Brandwave collects information about searches that people make online using Akai’s and Novation’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Akai

1 branded search term

  • akai

Novation

1 branded search term

  • novation

How the Brand Demand Index is measured

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