Ridgeback vs Woom:Which is searched more?
In September 2026, Woom had more branded searches than Ridgeback among kids bikes worldwide. Woom had about 49,500 branded searches, while Ridgeback had 4,400. Woom made up 30.8% of all kids bike searches we track, and Ridgeback accounted for 2.7%. These are worldwide searches for English-language branded terms.
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Is Ridgeback or Woom more popular in search?
Compare the kids bikes people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Woom, Ridgeback. The figures are in the table below the chart.
View monthly share of searches table
| Month | Guardian Bikes | Woom | Btwin | Ridgeback | Islabikes | Prevelo | Puky |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.2% | 34.3% | 5.6% | 3% | 2.5% | 2% | 1.3% |
| Nov 2025 | 64% | 28.7% | 2.6% | 1.4% | 1.4% | 1.4% | 0.62% |
| Dec 2025 | 62.4% | 28.1% | 3.7% | 1.6% | 1.4% | 2% | 0.74% |
| Jan 2026 | 50.4% | 33.7% | 6.7% | 3% | 2.4% | 2.4% | 1.3% |
| Feb 2026 | 47.6% | 39% | 5.2% | 2.8% | 2.3% | 1.8% | 1.3% |
| Mar 2026 | 57.8% | 31.7% | 3.5% | 1.9% | 2.3% | 1.5% | 1.2% |
| Apr 2026 | 57.2% | 31.3% | 4.2% | 2.3% | 2.3% | 1.5% | 1.2% |
| May 2026 | 57.1% | 31.3% | 4.2% | 2.3% | 2.3% | 1.9% | 1% |
| Jun 2026 | 56.4% | 31% | 5.1% | 2.3% | 2.8% | 1.5% | 0.97% |
| Jul 2026 | 51.8% | 34.6% | 5.7% | 3.1% | 2.1% | 1.7% | 1.1% |
| Aug 2026 | 57.2% | 31.4% | 4.2% | 2.8% | 1.9% | 1.5% | 0.99% |
| Sep 2026 | 56.2% | 30.8% | 5% | 2.7% | 2.2% | 1.8% | 1.2% |
How has the Ridgeback and Woom comparison changed over the last 12 months?
3 findings
- Woom was ahead of Ridgeback in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ridgeback’s share of searches among kids bikes worldwide moved from 3% to 2.7%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 12 months ending September 2026, Woom’s share of searches among kids bikes worldwide moved from 34.3% to 30.8%, and its estimated monthly branded searches held steady at 49.5K.
How did search popularity change for kids bikes worldwide in September 2026?
1 change
In September 2026, Woom lost share of searches among kids bikes worldwide, from 31.4% to 30.8%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Ridgeback’s and Woom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among kids bikes
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