Hurom vs Ninja:Which is searched more?
In September 2026, Ninja had more branded searches than Hurom among juicer brands worldwide. Ninja had about 49,500 branded searches, while Hurom had 30,200. Ninja made up 14.2% of all juicer brand searches we track, and Hurom accounted for 8.7%. These are worldwide searches for English-language branded terms.
Follow Hurom vs Ninja and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Is Hurom or Ninja more popular in search?
Compare the juicer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Ninja, Hurom. The figures are in the table below the chart.
View monthly share of searches table
| Month | Breville | Ninja | Kuvings | Hurom | Nama | Philips | Omega |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 41.3% | 12.4% | 15.1% | 10.5% | 10.1% | 6.8% | 3.7% |
| Nov 2025 | 46.8% | 11.5% | 14% | 11.9% | 9.4% | 3.4% | 2.8% |
| Dec 2025 | 48.3% | 14.5% | 11.8% | 8.9% | 9.7% | 4.4% | 2.4% |
| Jan 2026 | 39.1% | 17.5% | 14.3% | 10.7% | 9.6% | 5.3% | 3.5% |
| Feb 2026 | 40.7% | 14.9% | 14.9% | 11.1% | 10% | 5.5% | 3% |
| Mar 2026 | 41% | 15% | 13.5% | 11.2% | 10.1% | 5.5% | 3.7% |
| Apr 2026 | 41.3% | 15.1% | 13.6% | 11.3% | 10.1% | 5.5% | 3% |
| May 2026 | 40.1% | 14.7% | 14.6% | 12.4% | 9.8% | 5.4% | 2.9% |
| Jun 2026 | 44.6% | 16.4% | 12% | 10% | 9% | 4.9% | 3.3% |
| Jul 2026 | 44.5% | 16.3% | 13.3% | 8.9% | 8.9% | 4.9% | 3.3% |
| Aug 2026 | 43.5% | 16% | 13% | 9.7% | 8.7% | 5.8% | 3.2% |
| Sep 2026 | 47.3% | 14.2% | 12.9% | 8.7% | 7.8% | 6.4% | 2.8% |
How has the Hurom and Ninja comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Hurom took it in November 2025, Ninja took it in December 2025.
- Across the 12 months ending September 2026, Hurom’s share of searches among juicer brands worldwide moved from 10.5% to 8.7%, and its estimated monthly branded searches moved from 34.3K to 30.2K.
- Across the 12 months ending September 2026, Ninja’s share of searches among juicer brands worldwide moved from 12.4% to 14.2%, and its estimated monthly branded searches moved from 40.5K to 49.5K.
How did search popularity change for juicer brands worldwide in September 2026?
2 changes
In September 2026, Ninja lost share of searches among juicer brands worldwide, from 16% to 14.2%.
In September 2026, Hurom lost share of searches among juicer brands worldwide, from 9.7% to 8.7%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Hurom’s and Ninja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among juicer brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.