Interior design business software:Which are most popular?
In September 2026, Houzz was the most searched interior design business software worldwide, accounting for 68.7% of all searches among the six software we track. When we checked with ChatGPT and Google AI Overviews, Studio Designer showed up in every answer. Studio Designer was recommended most often, coming first in two out of five responses.
HouzzShare of searches 68.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
Design ManagerShare of searches 25.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
ProgramaShare of searches 2.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
DesignFilesShare of searches 1.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
Studio DesignerShare of searches 1.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
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Top interior design business software in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Studio Designer appeared every time. Studio Designer was recommended most often, coming first in two out of five answers. Houzz was second, and Programa was third. Materio, which ranked sixth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Studio Designer1st
Houzz2nd
Programa3rd
DesignFiles4th
Design Manager5th
Materio–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Studio Designer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Houzz4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
DesignFiles4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Design Manager3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Programa3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Materio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about interior design business software
5 answers
Asked ChatGPT
“Which software should I use to run my interior design business?”
Asked ChatGPT
“What are the best project management software options for interior designers?”
Asked ChatGPT
“What's the best software for a small interior design studio?”
Searched Google, AI Overview
“interior design project management software”
Searched Google, AI Overview
“interior design business software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which interior design business software do people search for most?
This chart shows how often people search Google for each interior design business software by name. Each line represents a brand's share of searches for all six interior design business software we track, month by month, from English-language searches worldwide.
Share of searches by month for Houzz, Design Manager, Programa. The figures are in the table below the chart.
View monthly share of searches table
| Month | Houzz | Design Manager | Programa | DesignFiles | Studio Designer | Materio |
|---|---|---|---|---|---|---|
| Oct 2025 | 72.1% | 21.5% | 2.9% | 1.6% | 1.6% | 0.44% |
| Nov 2025 | 73% | 21.8% | 1.9% | 1.6% | 1.3% | 0.44% |
| Dec 2025 | 72.8% | 21.7% | 1.9% | 1.6% | 1.6% | 0.44% |
| Jan 2026 | 72.7% | 21.7% | 1.9% | 1.6% | 1.6% | 0.56% |
| Feb 2026 | 73.1% | 21.8% | 1.9% | 1.3% | 1.3% | 0.57% |
| Mar 2026 | 72.6% | 21.7% | 1.9% | 1.6% | 1.6% | 0.68% |
| Apr 2026 | 72.6% | 21.7% | 1.9% | 1.3% | 1.9% | 0.56% |
| May 2026 | 75.5% | 18.4% | 2.5% | 1.3% | 1.6% | 0.71% |
| Jun 2026 | 68.4% | 25% | 2.7% | 1.5% | 1.8% | 0.65% |
| Jul 2026 | 72.3% | 21.5% | 2.3% | 1.3% | 1.9% | 0.68% |
| Aug 2026 | 68.2% | 24.9% | 2.7% | 1.5% | 2.2% | 0.51% |
| Sep 2026 | 68.7% | 25.1% | 2.7% | 1.5% | 1.5% | 0.51% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.7% | 14.8K | 0% | +0.5 points | |
| 2, held 2nd | 25.1% | 5.4K | 0% | +0.2 points | |
| 3, held 3rd | 2.7% | 590 | 0% | 0 points | |
| 4, moved from 5th to 4th | 1.5% | 320 | 0% | 0 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 1.5% | 320 | -33.3% | -0.7 pointsmoved from 4th to 5th | |
| 6, held 6th | 0.51% | 110 | 0% | 0 points |
1.
Houzz68.7%
Held 1st. 14.8K estimated branded searches, 0% vs prior month. Share +0.5 points.
25.1%
Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share +0.2 points.
3.
Programa2.7%
Held 3rd. 590 estimated branded searches, 0% vs prior month. Share 0 points.
1.5%
Moved from 5th to 4th. 320 estimated branded searches, 0% vs prior month. Share 0 points.
1.5%
Moved from 4th to 5th. 320 estimated branded searches, -33.3% vs prior month. Share -0.7 points.
6.
Materio0.51%
Held 6th. 110 estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among interior design business software worldwide?
6 brands
In September 2026, Houzz was the most searched among interior design business software worldwide, with an estimated 14.8K branded searches, 68.7% of all searches for the six we track. Design Manager is in 2nd place, 43.6 percentage points behind at 25.1%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 72.1% → 68.7% | 75.5%May 2026 | 68.2%Aug 2026 | 1st | |
| 21.5% → 25.1% | 25.1%Sep 2026 | 18.4%May 2026 | 2nd | |
| 2.9% → 2.7% | 2.9%Oct 2025 | 1.9%Dec 2025 | 3rd | |
| 1.6% → 1.5% | 1.6%Dec 2025 | 1.3%Jul 2026 | 4th | |
| 1.6% → 1.5% | 2.2%Aug 2026 | 1.3%Nov 2025 | 5th | |
| 0.44% → 0.51% | 0.71%May 2026 | 0.44%Oct 2025 | 6th |
Each finding as a sentence
- Across the 12 months ending September 2026, Houzz’s share of searches among interior design business software worldwide decreased from 72.1% to 68.7%.
- Across the 12 months ending September 2026, Design Manager’s share of searches among interior design business software worldwide increased from 21.5% to 25.1%.
- Across the 12 months ending September 2026, Houzz’s share of searches among interior design business software worldwide peaked at 75.5% in May 2026 and was lowest at 68.2% in August 2026.
- Across the 12 months ending September 2026, Design Manager’s share of searches among interior design business software worldwide peaked at 25.1% in September 2026 and was lowest at 18.4% in May 2026.
- Across the 12 months ending September 2026, Programa, DesignFiles, Studio Designer and Materio held steady: their share of searches among interior design business software worldwide each moved less than 0.5 percentage points.
How did search popularity change for interior design business software worldwide in September 2026?
4 changes

In September 2026, Houzz gained share of searches among interior design business software worldwide, from 68.2% to 68.7%.

In September 2026, Studio Designer lost share of searches among interior design business software worldwide, from 2.2% to 1.5%.

In September 2026, DesignFiles rose from 5th to 4th among interior design business software worldwide.

Estimated monthly branded searches for Programa worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026.
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