Brandwave

Interior design business software:Which are most popular?

In September 2026, Houzz was the most searched interior design business software worldwide, accounting for 68.7% of all searches among the six software we track. When we checked with ChatGPT and Google AI Overviews, Studio Designer showed up in every answer. Studio Designer was recommended most often, coming first in two out of five responses.

Search and AI answers in September 2026
  1. HouzzShare of searches 68.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. Design ManagerShare of searches 25.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  3. ProgramaShare of searches 2.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  4. DesignFilesShare of searches 1.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  5. Studio DesignerShare of searches 1.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st

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Top interior design business software in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Studio Designer appeared every time. Studio Designer was recommended most often, coming first in two out of five answers. Houzz was second, and Programa was third. Materio, which ranked sixth in searches, was not mentioned at all.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Studio Designer1st
  2. Houzz2nd
  3. Programa3rd
  4. DesignFiles4th
  5. Design Manager5th
  6. Materio–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Studio Designer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Houzz4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DesignFiles4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Design Manager3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Programa3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Materio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about interior design business software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

How the Brand Demand Index is measured

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