Brandwave

Bosch vs KitchenAid:Which is searched more?

In September 2026, KitchenAid had more branded searches than Bosch among induction stove brands worldwide. KitchenAid was estimated to have 884K branded searches compared to Bosch’s 3.6K, and held a 61.7% Share of Search versus Bosch’s 0.25%. These are worldwide searches for English-language branded terms.

Share of Search among induction stove brands worldwide in September 2026Which is more popular in search, Bosch or KitchenAid?
Bosch0.25%3.6K searches
vs
KitchenAid61.7%884K searches

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Which is more popular in search, Bosch or KitchenAid?

Compare the induction stove brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bosch and KitchenAid among induction stove brands worldwide, by month

Share of Search by month for KitchenAid, Bosch. The figures are in the table below the chart.

View monthly share of search table
MonthKitchenAidLGSamsungWhirlpoolBosch
Oct 202567.1%24.5%7.8%0.42%0.23%
Nov 202577.2%15.3%7.1%0.26%0.17%
Dec 202578.1%15.5%6%0.26%0.17%
Jan 202667.4%24.3%7.7%0.42%0.23%
Feb 202662%27.3%10.1%0.38%0.25%
Mar 202658.6%31.2%9.6%0.36%0.24%
Apr 202665.8%24.2%9.3%0.34%0.27%
May 202661.6%27.2%10.5%0.46%0.31%
Jun 202661.3%27.4%10.6%0.46%0.25%
Jul 202660.2%26.9%12.1%0.56%0.25%
Aug 202657.3%30.6%11.4%0.52%0.23%
Sep 202661.7%27%10.5%0.57%0.25%

How has the Bosch and KitchenAid comparison changed over the last 12 months?

  • KitchenAid was ahead of Bosch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bosch’s estimated Share of Search among induction stove brands worldwide moved from 0.23% to 0.25%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
  • Across the 12 months ending September 2026, KitchenAid’s estimated Share of Search among induction stove brands worldwide moved from 67.1% to 61.7%, and its estimated monthly branded searches moved from 1.3M to 884K.

How did search popularity change for induction stove brands worldwide in September 2026?

  1. In September 2026, KitchenAid gained estimated Share of Search among induction stove brands worldwide, from 57.3% to 61.7%.

  2. Estimated monthly branded searches for Bosch worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

Other head-to-heads among induction stove brands

How each brand is measured

Brandwave collects information about searches that people make online using Bosch’s and KitchenAid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

1 branded search term

  • bosch washer

KitchenAid

2 branded search terms

  • kitchenaid
  • kitchenaid artisan

How the Brand Demand Index is measured

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