Brandwave

Bosch vs Electrolux:Which is searched more?

In September 2026, Electrolux had more branded searches than Bosch among induction cooktop brands worldwide. Electrolux was estimated to have 1.5M branded searches compared to Bosch’s 169K, and held a 34.9% Share of Search versus Bosch’s 3.9%. These are worldwide searches for English-language branded terms.

Share of Search among induction cooktop brands worldwide in September 2026Which is more popular in search, Bosch or Electrolux?
Bosch3.9%169K searches
vs
Electrolux34.9%1.5M searches

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Which is more popular in search, Bosch or Electrolux?

Compare the induction cooktop brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bosch and Electrolux among induction cooktop brands worldwide, by month

Share of Search by month for Electrolux, Bosch. The figures are in the table below the chart.

View monthly share of search table
MonthElectroluxKitchenAidBrevilleLGBoschFisher & PaykelGE Profile
Oct 202530.4%37.1%16.6%10.6%4.2%0.67%0.47%
Nov 202530.9%41%18.7%6.1%2.3%0.46%0.47%
Dec 202523%46.2%20.7%6.8%2.6%0.42%0.37%
Jan 202629.3%35.4%20.6%10.2%3.3%0.65%0.46%
Feb 202629.5%35.2%18.3%12.4%3.4%0.66%0.45%
Mar 202632.6%32.8%16.6%13.3%3.7%0.72%0.41%
Apr 202634.2%33.6%17.5%9.8%3.9%0.62%0.43%
May 202635.6%30.8%18.2%10.2%4%0.64%0.45%
Jun 202636.7%28.5%19%10.5%4.1%0.66%0.47%
Jul 202630.9%31.1%21.5%10.9%4.3%0.69%0.59%
Aug 202634.6%28.2%19.5%11.8%4.7%0.63%0.53%
Sep 202634.9%29.7%20.5%9.9%3.9%0.63%0.54%

How has the Bosch and Electrolux comparison changed over the last 12 months?

  • Electrolux was ahead of Bosch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bosch’s estimated Share of Search among induction cooktop brands worldwide moved from 4.2% to 3.9%, and its estimated monthly branded searches moved from 205K to 169K.
  • Across the 12 months ending September 2026, Electrolux’s estimated Share of Search among induction cooktop brands worldwide moved from 30.4% to 34.9%, and its estimated monthly branded searches held steady at 1.5M.

How did search popularity change for induction cooktop brands worldwide in September 2026?

  1. In September 2026, Bosch lost estimated Share of Search among induction cooktop brands worldwide, from 4.7% to 3.9%.

Other head-to-heads among induction cooktop brands

How each brand is measured

Brandwave collects information about searches that people make online using Bosch’s and Electrolux’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

2 branded search terms

  • bosch washer
  • bosch washing machine

Electrolux

1 branded search term

  • electrolux

How the Brand Demand Index is measured

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