Brandwave

Cuisinart vs Ninja:Which is searched more?

In September 2026, Ninja had more branded searches than Cuisinart among ice cream maker brands worldwide. Ninja had about 1.2 million branded searches, while Cuisinart had 213,000. Ninja made up 33% of all ice cream maker brand searches we track, and Cuisinart accounted for 5.8%. These are worldwide searches for English-language branded terms.

Share of searches among ice cream maker brands worldwide in September 2026Is Cuisinart or Ninja more popular in search?
Cuisinart5.8%213K searches
vs
Ninja33%1.2M searches

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Is Cuisinart or Ninja more popular in search?

Compare the ice cream maker brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cuisinart and Ninja among ice cream maker brands worldwide, by month

Share of searches by month for Ninja, Cuisinart. The figures are in the table below the chart.

View monthly share of searches table
MonthKitchenAidNinjaNostalgiaCuisinartBrevilleWhynter
Oct 202547.2%21.3%21.3%6.6%3.5%0.06%
Nov 202549.7%25.1%13.8%7.3%4.1%0.04%
Dec 202549.9%24.9%13.6%7.5%4.1%0.05%
Jan 202639.5%26.6%21.8%8.4%3.6%0.05%
Feb 202639.9%27.4%22.6%6.4%3.7%0.05%
Mar 202637.9%30.6%20.7%7.3%3.4%0.07%
Apr 202634%34.7%23.1%4.9%3.1%0.08%
May 202627.3%47.2%17.3%5.2%2.8%0.11%
Jun 202625.4%48.9%18%4.6%2.9%0.14%
Jul 202628.8%42.9%19.3%5.8%3.2%0.15%
Aug 202631%38.1%20.9%6.4%3.4%0.14%
Sep 202634.5%33%22.2%5.8%4.5%0.1%

How has the Cuisinart and Ninja comparison changed over the last 12 months?

3 findings
  • Ninja was ahead of Cuisinart in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cuisinart’s share of searches among ice cream maker brands worldwide moved from 6.6% to 5.8%, and its estimated monthly branded searches moved from 256K to 213K.
  • Across the 12 months ending September 2026, Ninja’s share of searches among ice cream maker brands worldwide moved from 21.3% to 33%, and its estimated monthly branded searches moved from 823K to 1.2M.

How did search popularity change for ice cream maker brands worldwide in September 2026?

3 changes
  1. In September 2026, KitchenAid overtook Ninja to become the leader among ice cream maker brands worldwide, with 34.5% of the searches.

  2. In September 2026, Ninja lost share of searches among ice cream maker brands worldwide, from 38.1% to 33%.

  3. In September 2026, Cuisinart lost share of searches among ice cream maker brands worldwide, from 6.4% to 5.8%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Cuisinart’s and Ninja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cuisinart

3 branded search terms

  • cuisinart
  • cuisinart bread maker
  • cuisinart food processor

Ninja

1 branded search term

  • ninja creami

How the Brand Demand Index is measured

Other head-to-heads among ice cream maker brands

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