Brandwave

Bosch vs Husqvarna:Which is searched more?

In September 2026, Husqvarna had more branded searches than Bosch among hover mower brands worldwide. Husqvarna was estimated to have 1M branded searches compared to Bosch’s 90, and held an 82% Share of Search versus Bosch’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among hover mower brands worldwide in September 2026Which is more popular in search, Bosch or Husqvarna?
Bosch<0.01%90 searches
vs
Husqvarna82%1M searches

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Which is more popular in search, Bosch or Husqvarna?

Compare the hover mower brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bosch and Husqvarna among hover mower brands worldwide, by month

Share of Search by month for Husqvarna, Bosch. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaBlack and DeckerBosch
Oct 202583.3%16.7%<0.01%
Nov 202578.7%21.3%<0.01%
Dec 202577.1%22.9%<0.01%
Jan 202682%18%<0.01%
Feb 202683.3%16.7%<0.01%
Mar 202684.7%15.3%0.01%
Apr 202687.2%12.8%<0.01%
May 202684.7%15.3%<0.01%
Jun 202683.3%16.7%<0.01%
Jul 202682%18%<0.01%
Aug 202682%18%<0.01%
Sep 202682%18%<0.01%

How has the Bosch and Husqvarna comparison changed over the last 12 months?

  • Husqvarna was ahead of Bosch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bosch’s estimated Share of Search among hover mower brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 40 to 90.
  • Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among hover mower brands worldwide moved from 83.3% to 82%, and its estimated monthly branded searches moved from 1.2M to 1M.

How did search popularity change for hover mower brands worldwide in September 2026?

  1. Estimated monthly branded searches for Bosch worldwide rose 125% over 12 measured months, from 40 to 90 in September 2026.

  2. Estimated monthly branded searches for Husqvarna worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.

Other head-to-heads among hover mower brands

How each brand is measured

Brandwave collects information about searches that people make online using Bosch’s and Husqvarna’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

1 branded search term

  • bosch hover mower

Husqvarna

1 branded search term

  • husqvarna

How the Brand Demand Index is measured

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