Hotel channel managers:Which are most popular?
In September 2026, Cloudbeds was the most searched hotel channel manager worldwide, accounting for 34.2% of all searches among the seven managers we track. When we checked with ChatGPT and Google AI Overviews, Cloudbeds and SiteMinder showed up in every answer. SiteMinder was recommended most often, coming first in three out of five responses.
CloudbedsShare of searches 34.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
SiteMinderShare of searches 19%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Beds24Share of searches 18.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Little HotelierShare of searches 15.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
eviivoShare of searches 6.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
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Top hotel channel managers in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Cloudbeds and SiteMinder appeared every time. SiteMinder was recommended most often, coming first in three out of five answers. Cloudbeds was second, and Little Hotelier was third. Beds24, which ranked third in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- SiteMinder1st
- Cloudbeds2nd
- Little Hotelier3rd
STAAH4th- eviivo5th
- Beds24–
myallocator–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Cloudbeds5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- SiteMinder5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Little Hotelier3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- STAAH2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- eviivo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Beds240 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- myallocator0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hotel channel managers
5 answers
Asked ChatGPT
“Which channel manager should I use for my hotel?”
Asked ChatGPT
“What are the best hotel channel managers?”
Asked ChatGPT
“What's the best channel manager for a small independent hotel?”
Searched Google, AI Overview
“channel manager software”
Searched Google, AI Overview
“hotel channel manager”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which hotel channel managers do people search for most?
This chart shows how often people search Google for each hotel channel manager by name. Each line represents a brand's share of searches for all seven hotel channel managers we track, month by month, from English-language searches worldwide.
Share of searches by month for Cloudbeds, SiteMinder, Beds24, Little Hotelier, eviivo, STAAH. The figures are in the table below the chart.
View monthly share of searches table
| Month | Cloudbeds | SiteMinder | Beds24 | Little Hotelier | eviivo | STAAH | myallocator |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 31.9% | 21.6% | 14.3% | 17.4% | 9.5% | 4.2% | 1% |
| Nov 2025 | 32.5% | 22% | 14.6% | 17.8% | 7.9% | 4.3% | 0.85% |
| Dec 2025 | 33.9% | 18.8% | 15.2% | 18.6% | 8.3% | 4.5% | 0.69% |
| Jan 2026 | 31.4% | 21.3% | 17.2% | 17.2% | 7.7% | 4.2% | 1% |
| Feb 2026 | 30% | 20.4% | 13.5% | 16.4% | 7.3% | 3.3% | 9% |
| Mar 2026 | 29.7% | 20.1% | 16.2% | 16.2% | 7.3% | 3.2% | 7.3% |
| Apr 2026 | 31.5% | 21.3% | 17.3% | 17.3% | 7.7% | 3.4% | 1.5% |
| May 2026 | 31.4% | 21.3% | 17.2% | 17.2% | 7.7% | 3.4% | 1.8% |
| Jun 2026 | 31.4% | 21.3% | 17.2% | 17.2% | 7.7% | 3.4% | 1.8% |
| Jul 2026 | 28.7% | 19.7% | 15.7% | 15.7% | 8.6% | 3.1% | 8.6% |
| Aug 2026 | 33.9% | 19.1% | 18.6% | 15.2% | 8.3% | 3.7% | 1.3% |
| Sep 2026 | 34.2% | 19% | 18.7% | 15.4% | 6.8% | 4.6% | 1.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34.2% | 49.5K | 0% | +0.3 points | |
| 2, held 2nd | 19% | 27.4K | -1.4% | -0.1 points | |
| 3, held 3rd | 18.7% | 27.1K | 0% | +0.2 points | |
| 4, held 4th | 15.4% | 22.2K | 0% | +0.1 points | |
| 5, held 5th | 6.8% | 9.9K | -18.2% | -1.4 points | |
| 6, held 6th | 4.6% | 6.6K | +22.2% | +0.9 points | |
| 7, held 7th | 1.3% | 1.9K | 0% | 0 points |
34.2%
Held 1st. 49.5K estimated branded searches, 0% vs prior month. Share +0.3 points.
19%
Held 2nd. 27.4K estimated branded searches, -1.4% vs prior month. Share -0.1 points.
3.
Beds2418.7%
Held 3rd. 27.1K estimated branded searches, 0% vs prior month. Share +0.2 points.
15.4%
Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
eviivo6.8%
Held 5th. 9.9K estimated branded searches, -18.2% vs prior month. Share -1.4 points.
6.
STAAH4.6%
Held 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.9 points.
1.3%
Held 7th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among hotel channel managers worldwide?
7 brands
In September 2026, Cloudbeds was the most searched among hotel channel managers worldwide, with an estimated 49.5K branded searches, 34.2% of all searches for the seven we track. SiteMinder is in 2nd place, 15.3 percentage points behind at 19%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Cloudbeds | 31.9% → 34.2% | 34.2%Sep 2026 | 28.7%Jul 2026 | 1st |
| SiteMinder | 21.6% → 19% | 22%Nov 2025 | 18.8%Dec 2025 | 2nd |
| Beds24 | 14.3% → 18.7% | 18.7%Sep 2026 | 13.5%Feb 2026 | 4th → 3rd |
| Little Hotelier | 17.4% → 15.4% | 18.6%Dec 2025 | 15.2%Aug 2026 | 3rd → 4th |
| eviivo | 9.5% → 6.8% | 9.5%Oct 2025 | 6.8%Sep 2026 | 5th |
| STAAH | 4.2% → 4.6% | 4.6%Sep 2026 | 3.1%Jul 2026 | 6th |
| myallocator | 1% → 1.3% | 9%Feb 2026 | 0.69%Dec 2025 | 7th |
Each finding as a sentence
- Across the 12 months ending September 2026, Cloudbeds’ share of searches among hotel channel managers worldwide increased from 31.9% to 34.2%.
- Across the 12 months ending September 2026, SiteMinder’s share of searches among hotel channel managers worldwide decreased from 21.6% to 19%.
- Across the 12 months ending September 2026, Beds24’s share of searches among hotel channel managers worldwide increased from 14.3% to 18.7%.
- Across the 12 months ending September 2026, Little Hotelier’s share of searches among hotel channel managers worldwide decreased from 17.4% to 15.4%.
- Across the 12 months ending September 2026, eviivo’s share of searches among hotel channel managers worldwide decreased from 9.5% to 6.8%.
- Across the 12 months ending September 2026, Cloudbeds’ share of searches among hotel channel managers worldwide peaked at 34.2% in September 2026 and was lowest at 28.7% in July 2026.
- Across the 12 months ending September 2026, SiteMinder’s share of searches among hotel channel managers worldwide peaked at 22% in November 2025 and was lowest at 18.8% in December 2025.
- Across the 12 months ending September 2026, Beds24’s share of searches among hotel channel managers worldwide peaked at 18.7% in September 2026 and was lowest at 13.5% in February 2026.
- Across the 12 months ending September 2026, Little Hotelier’s share of searches among hotel channel managers worldwide peaked at 18.6% in December 2025 and was lowest at 15.2% in August 2026.
- Across the 12 months ending September 2026, STAAH’s share of searches among hotel channel managers worldwide peaked at 4.6% in September 2026 and was lowest at 3.1% in July 2026.
- Across the 12 months ending September 2026, myallocator’s share of searches among hotel channel managers worldwide peaked at 9% in February 2026 and was lowest at 0.69% in December 2025.
- Across the 12 months ending September 2026, Beds24 rose from 4th to 3rd among hotel channel managers worldwide.
- Across the 12 months ending September 2026, Little Hotelier fell from 3rd to 4th among hotel channel managers worldwide.
- Across the 12 months ending September 2026, STAAH and myallocator held steady: their share of searches among hotel channel managers worldwide each moved less than 0.5 percentage points.
How did search popularity change for hotel channel managers worldwide in September 2026?
6 changes
In September 2026, STAAH gained share of searches among hotel channel managers worldwide, from 3.7% to 4.6%.
In September 2026, eviivo lost share of searches among hotel channel managers worldwide, from 8.3% to 6.8%.
SiteMinder’s share of searches among hotel channel managers worldwide has lost ground for 3 months in a row, from 21.3% to 19% in September 2026.
Estimated monthly branded searches for Beds24 worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.
Estimated monthly branded searches for myallocator worldwide rose 18.8% over 12 measured months, from 1.6K to 1.9K in September 2026.
Estimated monthly branded searches for Little Hotelier worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.
Compare popularity between leading brands
- Cloudbeds vs SiteMinder: compare popularity
- Cloudbeds vs Beds24: compare popularity
- Cloudbeds vs Little Hotelier: compare popularity
- Cloudbeds vs eviivo: compare popularity
- SiteMinder vs Beds24: compare popularity
- SiteMinder vs Little Hotelier: compare popularity
- SiteMinder vs eviivo: compare popularity
- Beds24 vs Little Hotelier: compare popularity
- Beds24 vs eviivo: compare popularity
- Little Hotelier vs eviivo: compare popularity
- Compare any of these brands
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