Herb cutter brands:Which are searched most?
Oxo and Joseph Joseph share the highest estimated Share of Search among herb cutter brands worldwide, at 48.3% and 48.2% in September 2026. These are worldwide searches for English-language branded terms.
Oxo48.3%
Joseph Joseph48.2%
Zyliss3.5%
Follow herb cutter brands and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the herb cutter brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Oxo, Joseph Joseph, Zyliss. The figures are in the table below the chart.
View monthly share of search table
| Month | Oxo | Joseph Joseph | Zyliss |
|---|---|---|---|
| Oct 2025 | 48.3% | 48.2% | 3.5% |
| Nov 2025 | 48.3% | 48.2% | 3.5% |
| Dec 2025 | 43.3% | 52.8% | 3.9% |
| Jan 2026 | 43.4% | 52.8% | 3.9% |
| Feb 2026 | 43.2% | 52.9% | 3.9% |
| Mar 2026 | 43.2% | 52.9% | 3.9% |
| Apr 2026 | 43.5% | 53.3% | 3.2% |
| May 2026 | 48.3% | 48.2% | 3.5% |
| Jun 2026 | 48.3% | 48.2% | 3.5% |
| Jul 2026 | 48.3% | 48.2% | 3.5% |
| Aug 2026 | 43.5% | 53.3% | 3.2% |
| Sep 2026 | 48.3% | 48.2% | 3.5% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 48.3% | 110K | 0% | +4.8 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 48.2% | 110K | -18.5% | -5.1 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 3.5% | 8.1K | 0% | +0.3 points |
Compare search popularity between leading brands
Which brand is most popular in search among herb cutter brands worldwide?
3 brands
Oxo and Joseph Joseph share the highest estimated Share of Search among herb cutter brands worldwide, at 48.3% and 48.2% in September 2026.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 48.3% | 48.3%May 2026 | 43.2%Feb 2026 | 1st | |
| 48.2% | 53.3%Apr 2026 | 48.2%May 2026 | 2nd | |
| 3.5% | 3.9%Feb 2026 | 3.2%Apr 2026 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Oxo’s estimated Share of Search among herb cutter brands worldwide peaked at 48.3% in May 2026 and was lowest at 43.2% in February 2026.
- Across the 12 months ending September 2026, Joseph Joseph’s estimated Share of Search among herb cutter brands worldwide peaked at 53.3% in April 2026 and was lowest at 48.2% in May 2026.
- Across the 12 months ending September 2026, Oxo, Joseph Joseph and Zyliss held steady: their estimated Share of Search among herb cutter brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for herb cutter brands worldwide in September 2026?
3 changes

In September 2026, Oxo overtook Joseph Joseph to become the leader among herb cutter brands worldwide, with 48.3% estimated Share of Search.

In September 2026, Joseph Joseph lost estimated Share of Search among herb cutter brands worldwide, from 53.3% to 48.2%.

Estimated monthly branded searches for Zyliss worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.