Brandwave

Sanity vs Storyblok:Which is searched more?

In August 2026, Storyblok had more branded searches than Sanity among headless CMS worldwide. Storyblok was estimated to have 28.7K branded searches compared to Sanity’s 23.5K, and held a 13.5% Share of Search versus Sanity’s 11.1%. These are worldwide searches for English-language branded terms.

Share of Search among headless CMS worldwide in August 2026Which is more popular in search, Sanity or Storyblok?
Sanity11.1%23.5K searches
vs
Storyblok13.5%28.7K searches

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Which is more popular in search, Sanity or Storyblok?

Compare the headless cms teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Sanity and Storyblok among headless CMS worldwide, by month

Share of Search by month for Storyblok, Sanity. The figures are in the table below the chart.

View monthly share of search table
MonthStoryblokSanity
Oct 202515%6.8%
Nov 202513.4%6.4%
Dec 202512.1%7%
Jan 202612.7%7.4%
Feb 202613%8.9%
Mar 202612.1%10.1%
Apr 202613.4%11.3%
May 202613.5%11.4%
Jun 202612.3%10.1%
Jul 202614.8%11.7%
Aug 202613.5%11.1%
Sep 2026——

How has the Sanity and Storyblok comparison changed over the last 12 months?

  • Storyblok was ahead of Sanity in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Sanity’s estimated Share of Search among headless CMS worldwide moved from 6.8% to 11.1%, and its estimated monthly branded searches moved from 19K to 23.5K.
  • Across the 11 months ending August 2026, Storyblok’s estimated Share of Search among headless CMS worldwide moved from 15% to 13.5%, and its estimated monthly branded searches moved from 42.1K to 28.7K.

How did search popularity change for headless CMS worldwide in August 2026?

  1. In August 2026, Storyblok lost estimated Share of Search among headless CMS worldwide, from 14.8% to 13.5%.

  2. In August 2026, Sanity lost estimated Share of Search among headless CMS worldwide, from 11.7% to 11.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Sanity’s and Storyblok’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sanity

3 branded search terms

  • sanity cms
  • sanity headless cms
  • sanity io

Storyblok

2 branded search terms

  • storyblok
  • storyblok cms

How the Brand Demand Index is measured

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