Brandwave

Clover vs Square:Which is searched more?

In September 2026, Clover had more branded searches than Square among handheld POS brands worldwide. Clover was estimated to have 40K branded searches compared to Square’s 140, and held a 28.1% Share of Search versus Square’s 0.1%. These are worldwide searches for English-language branded terms.

Share of Search among handheld POS brands worldwide in September 2026Which is more popular in search, Clover or Square?
Clover28.1%40K searches
vs
Square0.1%140 searches

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Which is more popular in search, Clover or Square?

Compare the handheld pos brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Clover and Square among handheld POS brands worldwide, by month

Share of Search by month for Clover, Square. The figures are in the table below the chart.

View monthly share of search table
MonthALOHAToastCloverSquare
Oct 202534.6%34.9%30.4%0.12%
Nov 202533.3%33.8%32.8%0.09%
Dec 202530.6%38.2%31.2%0.08%
Jan 202634.6%34.9%30.5%0.06%
Feb 202634.8%34.2%30.9%0.08%
Mar 202633.2%33.9%32.8%0.11%
Apr 202638.9%32.3%28.7%0.07%
May 202644%29.8%26.1%0.08%
Jun 202639.4%31.9%28.6%0.09%
Jul 202641.4%29.6%28.9%0.08%
Aug 202641.9%29%29%0.08%
Sep 202642.6%29.2%28.1%0.1%

How has the Clover and Square comparison changed over the last 12 months?

  • Clover was ahead of Square in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Clover’s estimated Share of Search among handheld POS brands worldwide moved from 30.4% to 28.1%, and its estimated monthly branded searches moved from 43.5K to 40K.
  • Across the 12 months ending September 2026, Square’s estimated Share of Search among handheld POS brands worldwide moved from 0.12% to 0.1%, and its estimated monthly branded searches moved from 170 to 140.

How did search popularity change for handheld POS brands worldwide in September 2026?

  1. In September 2026, Clover lost estimated Share of Search among handheld POS brands worldwide, from 29% to 28.1%.

  2. Estimated monthly branded searches for Square worldwide fell 17.6% over 12 measured months, from 170 to 140 in September 2026.

Other head-to-heads among handheld POS brands

How each brand is measured

Brandwave collects information about searches that people make online using Clover’s and Square’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Clover

35 branded search terms

  • clover devices
  • clover flex pos
  • clover flex screen
  • clover flex terminal
  • clover go pos
  • clover machine
  • clover point of sale
  • clover point of sale devices
  • clover point of sale systems
  • clover pos
  • clover pos demo
  • clover pos device
  • clover pos devices
  • clover pos fees
  • clover pos flex
  • clover pos handheld
  • clover pos hardware
  • clover pos machine
  • clover pos printer
  • clover pos rates
  • clover pos sales
  • clover pos scale
  • clover pos system
  • clover pos systems
  • clover pos terminal
  • clover station
  • clover station duo
  • clover station pro
  • clover station restaurant
  • clover system
  • clover system pos
  • clover terminal
  • pos clover
  • pos clover system
  • the clover station

Square

1 branded search term

  • handheld square terminal

How the Brand Demand Index is measured

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