Brandwave

Hand Vacuum brands:Which are searched most?

In September 2026, Dyson was the most searched among hand Vacuum brands worldwide, with an estimated 8.1M branded searches and 68.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Dyson68.3%
  2. MINI10.2%
  3. Shark8.1%
  4. Ryobi6.9%
  5. BISSELL4.6%
  6. Black and Decker1.8%

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Share of SearchLeaderboard

Compare the hand vacuum brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among hand Vacuum brands worldwide, by month

Share of Search by month for Dyson, MINI, Shark, Ryobi, BISSELL. The figures are in the table below the chart.

View monthly share of search table
MonthDysonMINISharkRyobiBISSELLBlack and Decker
Oct 202569%9.9%8.6%6.4%4.1%2%
Nov 202572.7%6.5%10.4%5.6%3.3%1.4%
Dec 202572.2%7.2%11.4%5.1%2.7%1.4%
Jan 202671%9.3%8.7%5.9%3.4%1.7%
Feb 202668.2%11.5%8%6.1%4.3%1.9%
Mar 202665%11.1%8.4%8.8%4.7%2%
Apr 202664.2%11.6%7.5%10.3%4.2%2.1%
May 202663.7%11.5%8.1%10.5%3.7%2.5%
Jun 202664.4%11.7%7.4%10.7%3.6%2.3%
Jul 202663%12.8%8.4%9.6%3.9%2.3%
Aug 202666.2%10.9%8.3%8.1%4.5%2%
Sep 202668.3%10.2%8.1%6.9%4.6%1.8%

This month’s ranking, September 2026

  1. 1.Dyson

    68.3%

    Held 1st. 8.1M estimated branded searches, +10.4% vs prior month. Share +2.1 points.

  2. 2.MINI

    10.2%

    Held 2nd. 1.2M estimated branded searches, 0% vs prior month. Share -0.7 points.

  3. 3.Shark

    8.1%

    Held 3rd. 968K estimated branded searches, +4.1% vs prior month. Share -0.2 points.

  4. 4.Ryobi

    6.9%

    Held 4th. 825K estimated branded searches, -8.3% vs prior month. Share -1.1 points.

  5. 5.BISSELL

    4.6%

    Held 5th. 551K estimated branded searches, +9.2% vs prior month. Share +0.1 points.

  6. 6.Black and Decker

    1.8%

    Held 6th. 220K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among hand Vacuum brands worldwide?

In September 2026, Dyson was the most searched among hand Vacuum brands worldwide, with an estimated 8.1M branded searches and 68.3% estimated Share of Search within this set. MINI is in 2nd place, 58 percentage points behind at 10.2% Share of Search.

Global hand Vacuum brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Dyson69% → 68.3%72.7%Nov 202563%Jul 20261st
MINI9.9% → 10.2%12.8%Jul 20266.5%Nov 20252nd
Shark8.6% → 8.1%11.4%Dec 20257.4%Jun 20263rd
Ryobi6.4% → 6.9%10.7%Jun 20265.1%Dec 20254th
BISSELL4.1% → 4.6%4.7%Mar 20262.7%Dec 20255th
Black and Decker2% → 1.8%2.5%May 20261.4%Nov 20256th

Each finding as a sentence

  • Across the 12 months ending September 2026, Dyson’s estimated Share of Search among hand Vacuum brands worldwide decreased from 69% to 68.3%.
  • Across the 12 months ending September 2026, Ryobi’s estimated Share of Search among hand Vacuum brands worldwide increased from 6.4% to 6.9%.
  • Across the 12 months ending September 2026, Dyson’s estimated Share of Search among hand Vacuum brands worldwide peaked at 72.7% in November 2025 and was lowest at 63% in July 2026.
  • Across the 12 months ending September 2026, MINI’s estimated Share of Search among hand Vacuum brands worldwide peaked at 12.8% in July 2026 and was lowest at 6.5% in November 2025.
  • Across the 12 months ending September 2026, Shark’s estimated Share of Search among hand Vacuum brands worldwide peaked at 11.4% in December 2025 and was lowest at 7.4% in June 2026.
  • Across the 12 months ending September 2026, Ryobi’s estimated Share of Search among hand Vacuum brands worldwide peaked at 10.7% in June 2026 and was lowest at 5.1% in December 2025.
  • Across the 12 months ending September 2026, BISSELL’s estimated Share of Search among hand Vacuum brands worldwide peaked at 4.7% in March 2026 and was lowest at 2.7% in December 2025.
  • Across the 12 months ending September 2026, Black and Decker’s estimated Share of Search among hand Vacuum brands worldwide peaked at 2.5% in May 2026 and was lowest at 1.4% in November 2025.
  • Across the 12 months ending September 2026, MINI, Shark, BISSELL and Black and Decker held steady: their estimated Share of Search among hand Vacuum brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for hand Vacuum brands worldwide in September 2026?

  1. In September 2026, Dyson gained estimated Share of Search among hand Vacuum brands worldwide, from 66.2% to 68.3%.

  2. In September 2026, Ryobi lost estimated Share of Search among hand Vacuum brands worldwide, from 8.1% to 6.9%.

  3. In September 2026, MINI lost estimated Share of Search among hand Vacuum brands worldwide, from 10.9% to 10.2%.

  4. BISSELL’s estimated Share of Search among hand Vacuum brands worldwide has gained ground for 3 months in a row, from 3.6% to 4.6% in September 2026.

  5. Estimated monthly branded searches for Black and Decker worldwide fell 10.2% over 12 measured months, from 245K to 220K in September 2026.

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