Brandwave

GearWrench vs Kincrome:Which is searched more?

In September 2026, GearWrench had more branded searches than Kincrome among hand tool brands worldwide. GearWrench was estimated to have 49.5K branded searches compared to Kincrome’s 18.1K, and held an 11.5% Share of Search versus Kincrome’s 4.2%. These are worldwide searches for English-language branded terms.

Share of Search among hand tool brands worldwide in September 2026Which is more popular in search, GearWrench or Kincrome?
GearWrench11.5%49.5K searches
vs
Kincrome4.2%18.1K searches

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Which is more popular in search, GearWrench or Kincrome?

Compare the hand tool brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

GearWrench and Kincrome among hand tool brands worldwide, by month

Share of Search by month for GearWrench, Kincrome. The figures are in the table below the chart.

View monthly share of search table
MonthKnipexCrescentGearWrenchBahcoStanleyKincromeIrwinSidchrome
Oct 202545.9%20.9%11.3%11.3%4.9%3.4%1.5%0.82%
Nov 202545.9%17.1%13.8%11.3%5.8%4.1%1.2%0.82%
Dec 202543.7%19.9%13.1%10.8%7.3%3.2%1.2%0.78%
Jan 202644.7%20.3%13.5%9%7.3%3.3%1.2%0.8%
Feb 202646.8%21.3%11.5%9.4%5.4%3.4%1.3%0.84%
Mar 202644.7%20.3%11%13.5%5.2%3.3%1.2%0.8%
Apr 202646.9%21.3%11.5%9.4%5.3%3.5%1.3%0.84%
May 202638.8%26.1%11.6%9.5%8.2%3.5%1.3%1%
Jun 202642.9%23.7%12.9%8.6%6%3.8%1.1%0.94%
Jul 202643.7%24.2%10.7%8.8%6.6%3.9%1.2%0.95%
Aug 202647.1%21.5%11.6%7.8%6%4.2%1%0.84%
Sep 202646.6%21.2%11.5%9.4%5.4%4.2%1%0.67%

How has the GearWrench and Kincrome comparison changed over the last 12 months?

  • GearWrench was ahead of Kincrome in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GearWrench’s estimated Share of Search among hand tool brands worldwide moved from 11.3% to 11.5%, and its estimated monthly branded searches held steady at 49.5K.
  • Across the 12 months ending September 2026, Kincrome’s estimated Share of Search among hand tool brands worldwide moved from 3.4% to 4.2%, and its estimated monthly branded searches moved from 14.8K to 18.1K.

How did search popularity change for hand tool brands worldwide in September 2026?

  1. Estimated monthly branded searches for Kincrome worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

Other head-to-heads among hand tool brands

How each brand is measured

Brandwave collects information about searches that people make online using GearWrench’s and Kincrome’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GearWrench

1 branded search term

  • gearwrench

Kincrome

1 branded search term

  • kincrome

How the Brand Demand Index is measured

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