Brandwave

Oxo vs Weber:Which is searched more?

In September 2026, Weber had more branded searches than Oxo among grill brush brands worldwide. Weber was estimated to have 670K branded searches compared to Oxo’s 110K, and held a 54.2% Share of Search versus Oxo’s 8.9%. These are worldwide searches for English-language branded terms.

Share of Search among grill brush brands worldwide in September 2026Which is more popular in search, Oxo or Weber?
Oxo8.9%110K searches
vs
Weber54.2%670K searches

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Which is more popular in search, Oxo or Weber?

Compare the grill brush brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Oxo and Weber among grill brush brands worldwide, by month

Share of Search by month for Weber, Oxo. The figures are in the table below the chart.

View monthly share of search table
MonthWeberCuisinartOxoNapoleonPit BossTraeger
Oct 202551.1%16.6%11.2%7.1%6.5%7.5%
Nov 202546.7%18.5%10.2%6%8.4%10.2%
Dec 202546%20%9%5.3%8.8%11%
Jan 202648.9%19.4%10.7%6.3%5.9%8.7%
Feb 202653.8%14.1%9.4%8.6%6.4%7.7%
Mar 202656.1%11.5%6.3%13.3%6.5%6.3%
Apr 202660%7.2%4.8%16.1%6%5.9%
May 202660.3%7.8%4.3%15.4%5.8%6.4%
Jun 202655.3%8.2%5.5%15.3%7.5%8.2%
Jul 202655.7%11.1%6.1%14.2%6.8%6.1%
Aug 202656.3%12.6%6.9%11.2%6%6.9%
Sep 202654.2%13.3%8.9%8.8%7.4%7.3%

How has the Oxo and Weber comparison changed over the last 12 months?

  • Weber was ahead of Oxo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Oxo’s estimated Share of Search among grill brush brands worldwide moved from 11.2% to 8.9%, and its estimated monthly branded searches moved from 135K to 110K.
  • Across the 12 months ending September 2026, Weber’s estimated Share of Search among grill brush brands worldwide moved from 51.1% to 54.2%, and its estimated monthly branded searches moved from 619K to 670K.

How did search popularity change for grill brush brands worldwide in September 2026?

  1. In September 2026, Oxo overtook Napoleon to rank 3rd among grill brush brands worldwide, with 8.9% estimated Share of Search.

  2. In September 2026, Weber lost estimated Share of Search among grill brush brands worldwide, from 56.3% to 54.2%.

Other head-to-heads among grill brush brands

How each brand is measured

Brandwave collects information about searches that people make online using Oxo’s and Weber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Oxo

2 branded search terms

  • oxo
  • oxo soup

Weber

5 branded search terms

  • weber
  • weber barbecue
  • weber bbq
  • weber grill
  • weber smoker

How the Brand Demand Index is measured

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