Brandwave

Ogio vs Titleist:Which is searched more?

In September 2026, Titleist had more branded searches than Ogio among golf bag brands worldwide. Titleist was estimated to have 246K branded searches compared to Ogio’s 27.1K, and held a 38.5% Share of Search versus Ogio’s 4.2%. These are worldwide searches for English-language branded terms.

Share of Search among golf bag brands worldwide in September 2026Which is more popular in search, Ogio or Titleist?
Ogio4.2%27.1K searches
vs
Titleist38.5%246K searches

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Which is more popular in search, Ogio or Titleist?

Compare the golf bag brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ogio and Titleist among golf bag brands worldwide, by month

Share of Search by month for Titleist, Ogio. The figures are in the table below the chart.

View monthly share of search table
MonthTitleistTaylorMadeCallawayOgio
Oct 202538.1%31.2%25.6%5.1%
Nov 202533.9%33.9%27.7%4.6%
Dec 202538.1%31.2%25.6%5.1%
Jan 202633.9%33.9%27.7%4.6%
Feb 202638.1%31.2%25.6%5.1%
Mar 202643.4%29%23.7%3.9%
Apr 202631.9%26.1%39.1%2.9%
May 202638.8%31.7%25.9%3.5%
Jun 202638.5%31.5%25.7%4.2%
Jul 202638.5%31.5%25.7%4.2%
Aug 202631.7%25.9%38.8%3.5%
Sep 202638.5%31.5%25.8%4.2%

How has the Ogio and Titleist comparison changed over the last 12 months?

  • Titleist was ahead of Ogio in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ogio’s estimated Share of Search among golf bag brands worldwide moved from 5.1% to 4.2%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
  • Across the 12 months ending September 2026, Titleist’s estimated Share of Search among golf bag brands worldwide moved from 38.1% to 38.5%, and its estimated monthly branded searches held steady at 246K.

How did search popularity change for golf bag brands worldwide in September 2026?

  1. In September 2026, Titleist overtook Callaway to become the leader among golf bag brands worldwide, with 38.5% estimated Share of Search.

  2. In September 2026, Ogio gained estimated Share of Search among golf bag brands worldwide, from 3.5% to 4.2%.

Other head-to-heads among golf bag brands

How each brand is measured

Brandwave collects information about searches that people make online using Ogio’s and Titleist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ogio

1 branded search term

  • ogio

Titleist

1 branded search term

  • titleist

How the Brand Demand Index is measured

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