Nando's vs Popeyes:Which is searched more?
In September 2026, Popeyes had more branded searches than Nando's among fried chicken chains worldwide. Popeyes was estimated to have 6.1M branded searches compared to Nando's’ 44.4K, and held a 19.7% Share of Search versus Nando's’ 0.14%. These are worldwide searches for English-language branded terms.
Follow Nando's vs Popeyes and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Nando's or Popeyes?
Compare the fried chicken chains people order from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Popeyes, Nando's. The figures are in the table below the chart.
View monthly share of search table
| Month | KFC | Popeyes | Nando's |
|---|---|---|---|
| Oct 2025 | 76.8% | 23.1% | 0.17% |
| Nov 2025 | 76.8% | 23.1% | 0.17% |
| Dec 2025 | 80.1% | 19.7% | 0.13% |
| Jan 2026 | 76.8% | 23.1% | 0.15% |
| Feb 2026 | 80.1% | 19.7% | 0.16% |
| Mar 2026 | 76.8% | 23.1% | 0.15% |
| Apr 2026 | 76.8% | 23.1% | 0.15% |
| May 2026 | 80.1% | 19.7% | 0.18% |
| Jun 2026 | 80.1% | 19.7% | 0.16% |
| Jul 2026 | 80.1% | 19.7% | 0.16% |
| Aug 2026 | 83.1% | 16.7% | 0.13% |
| Sep 2026 | 80.2% | 19.7% | 0.14% |
How has the Nando's and Popeyes comparison changed over the last 12 months?
3 findings
- Popeyes was ahead of Nando's in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Nando's’ estimated Share of Search among fried chicken chains worldwide moved from 0.17% to 0.14%, and its estimated monthly branded searches moved from 54.2K to 44.4K.
- Across the 12 months ending September 2026, Popeyes’ estimated Share of Search among fried chicken chains worldwide moved from 23.1% to 19.7%, and its estimated monthly branded searches moved from 7.5M to 6.1M.
How did search popularity change for fried chicken chains worldwide in September 2026?
2 changes
In September 2026, Popeyes gained estimated Share of Search among fried chicken chains worldwide, from 16.7% to 19.7%.
Estimated monthly branded searches for Nando's worldwide fell 18.1% over 12 measured months, from 54.2K to 44.4K in September 2026.
Other head-to-heads among fried chicken chains
How each brand is measured
Brandwave collects information about searches that people make online using Nando's’ and Popeyes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.