Brandwave

Farm boots brands:Which are searched most?

In September 2026, Ariat was the most searched among farm boots brands worldwide, with an estimated 673K branded searches and 47.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Ariat47.3%
  2. Blundstone31.6%
  3. Bogs21.1%

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Share of SearchLeaderboard

Compare the farm boots brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among farm boots brands worldwide, by month

Share of Search by month for Ariat, Blundstone, Bogs. The figures are in the table below the chart.

View monthly share of search table
MonthAriatBlundstoneBogs
Oct 202539.3%39.3%21.5%
Nov 202542.2%42.2%15.5%
Dec 202545.6%37.6%16.8%
Jan 202642.3%34.6%23.1%
Feb 202645.1%30.2%24.7%
Mar 202652.8%23.6%23.6%
Apr 202655.2%20.2%24.7%
May 202655.2%20.2%24.7%
Jun 202660.1%17.9%22%
Jul 202655.2%20.2%24.7%
Aug 202652.8%23.6%23.6%
Sep 202647.3%31.6%21.1%

This month’s ranking, September 2026

  1. 1.Ariat

    47.3%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share -5.5 points.

  2. 2.Blundstone

    31.6%

    Held 2nd. 450K estimated branded searches, +49.5% vs prior month. Share +8 points.

  3. 3.Bogs

    21.1%

    Held 3rd. 301K estimated branded searches, 0% vs prior month. Share -2.5 points.

Compare search popularity between leading brands

Which brand is most popular in search among farm boots brands worldwide?

In September 2026, Ariat was the most searched among farm boots brands worldwide, with an estimated 673K branded searches and 47.3% estimated Share of Search within this set. Blundstone is in 2nd place, 15.7 percentage points behind at 31.6% Share of Search.

Global farm boots brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Ariat39.3% → 47.3%60.1%Jun 202639.3%Oct 20251st
Blundstone39.3% → 31.6%42.2%Nov 202517.9%Jun 20262nd
Bogs21.5% → 21.1%24.7%Feb 202615.5%Nov 20253rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Ariat’s estimated Share of Search among farm boots brands worldwide increased from 39.3% to 47.3%.
  • Across the 12 months ending September 2026, Blundstone’s estimated Share of Search among farm boots brands worldwide decreased from 39.3% to 31.6%.
  • Across the 12 months ending September 2026, Ariat’s estimated Share of Search among farm boots brands worldwide peaked at 60.1% in June 2026 and was lowest at 39.3% in October 2025.
  • Across the 12 months ending September 2026, Blundstone’s estimated Share of Search among farm boots brands worldwide peaked at 42.2% in November 2025 and was lowest at 17.9% in June 2026.
  • Across the 12 months ending September 2026, Bogs’ estimated Share of Search among farm boots brands worldwide peaked at 24.7% in February 2026 and was lowest at 15.5% in November 2025.
  • Across the 12 months ending September 2026, Bogs held steady: its estimated Share of Search among farm boots brands worldwide moved less than 0.5 percentage points.

How did search popularity change for farm boots brands worldwide in September 2026?

  1. In September 2026, Blundstone gained estimated Share of Search among farm boots brands worldwide, from 23.6% to 31.6%.

  2. In September 2026, Ariat lost estimated Share of Search among farm boots brands worldwide, from 52.8% to 47.3%.

  3. In September 2026, Bogs lost estimated Share of Search among farm boots brands worldwide, from 23.6% to 21.1%.

How the Brand Demand Index is measured

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