Brandwave

Dell vs Lenovo:Which is searched more?

In September 2026, Lenovo had more branded searches than Dell among external Monitor brands worldwide. Lenovo was estimated to have 4.7M branded searches compared to Dell’s 2.3M, and held a 48.7% Share of Search versus Dell’s 24%. These are worldwide searches for English-language branded terms.

Share of Search among external Monitor brands worldwide in September 2026Which is more popular in search, Dell or Lenovo?
Dell24%2.3M searches
vs
Lenovo48.7%4.7M searches

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Which is more popular in search, Dell or Lenovo?

Compare the external monitor brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dell and Lenovo among external Monitor brands worldwide, by month

Share of Search by month for Lenovo, Dell. The figures are in the table below the chart.

View monthly share of search table
MonthLenovoDellASUSLGHP
Oct 202545.7%26.2%19.6%5.2%3.3%
Nov 202547.8%27.5%17.8%4%2.8%
Dec 202546.3%25.7%20.2%4.5%3.3%
Jan 202646.2%26%19.5%5.1%3.2%
Feb 202643.5%24.8%22.2%5.8%3.6%
Mar 202646.5%24.9%19.3%6.1%3.2%
Apr 202645.7%26.1%19.3%5.1%3.8%
May 202644.4%28.8%18.8%5%3%
Jun 202646.5%26%20.4%4.5%2.7%
Jul 202651.2%23.6%17.7%4.7%2.8%
Aug 202649.9%23%19.4%5.1%2.6%
Sep 202648.7%24%20.3%4.4%2.7%

How has the Dell and Lenovo comparison changed over the last 12 months?

  • Lenovo was ahead of Dell in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dell’s estimated Share of Search among external Monitor brands worldwide moved from 26.2% to 24%, and its estimated monthly branded searches moved from 2.6M to 2.3M.
  • Across the 12 months ending September 2026, Lenovo’s estimated Share of Search among external Monitor brands worldwide moved from 45.7% to 48.7%, and its estimated monthly branded searches moved from 4.6M to 4.7M.

How did search popularity change for external Monitor brands worldwide in September 2026?

  1. In September 2026, Dell gained estimated Share of Search among external Monitor brands worldwide, from 23% to 24%.

  2. In September 2026, Lenovo lost estimated Share of Search among external Monitor brands worldwide, from 49.9% to 48.7%.

Other head-to-heads among external Monitor brands

How each brand is measured

Brandwave collects information about searches that people make online using Dell’s and Lenovo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dell

3 branded search terms

  • dell
  • dell laptop
  • dell monitor

Lenovo

4 branded search terms

  • lenovo
  • lenovo laptop
  • lenovo legion
  • lenovo thinkpad

How the Brand Demand Index is measured

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