Brandwave

Employee scheduling platforms:Which brands are most popular in search?

In August 2026, When I Work was the most searched among employee scheduling platforms worldwide, with an estimated 139K branded searches and 46% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. When I Work46%
  2. Connecteam38%
  3. Sling13.8%
  4. Homebase2%
  5. Deputy0.21%

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Share of SearchLeaderboard

Compare services and tools used to plan employee shifts and work schedules. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among employee scheduling platforms worldwide, by month

Share of Search by month for When I Work, Connecteam, Sling, Homebase. The figures are in the table below the chart.

View monthly share of search table
MonthWhen I WorkConnecteamSlingHomebaseDeputy
Oct 202543%35.1%19.4%2.3%0.24%
Nov 202546%37.7%13.9%2.1%0.25%
Dec 202546.2%37.7%13.8%2.1%0.21%
Jan 202642.3%42.5%12.7%2.3%0.24%
Feb 202643.6%39.5%14.5%2.2%0.22%
Mar 202645.5%38%14.2%2%0.32%
Apr 202645.8%37.6%13.9%2.5%0.26%
May 202641%33.6%15%2.3%8.1%
Jun 202648.5%29.5%13%1.9%7.1%
Jul 202648.6%36.2%13.1%1.9%0.2%
Aug 202646%38%13.8%2%0.21%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.When I Work

    46%

    held 1st · 139K estimated branded searches · -9.7% vs prior month · -2.6 points

  2. 2.Connecteam

    38%

    held 2nd · 115K estimated branded searches · +0.38% vs prior month · +1.8 points

  3. 3.Sling

    13.8%

    held 3rd · 41.6K estimated branded searches · +0.39% vs prior month · +0.7 points

  4. 4.Homebase

    2%

    held 4th · 6.1K estimated branded searches · +1.8% vs prior month · +0.1 points

  5. 5.Deputy

    0.21%

    held 5th · 620 estimated branded searches · -3.1% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among employee scheduling platforms worldwide?

In August 2026, When I Work was the most searched among employee scheduling platforms worldwide, with an estimated 139K branded searches and 46% estimated Share of Search within this set. Connecteam is in 2nd place, 8 percentage points behind at 38% Share of Search.

Global employee scheduling platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
When I Work43% → 46%48.6%Jul 202641%May 20261st
Connecteam35.1% → 38%42.5%Jan 202629.5%Jun 20262nd
Sling19.4% → 13.8%19.4%Oct 202512.7%Jan 20263rd
Homebase2.3% → 2%2.5%Apr 20261.9%Jul 20264th
Deputy0.24% → 0.21%8.1%May 20260.2%Jul 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, When I Work’s estimated Share of Search among employee scheduling platforms worldwide increased from 43% to 46%.
  • Across the 11 months ending August 2026, Connecteam’s estimated Share of Search among employee scheduling platforms worldwide increased from 35.1% to 38%.
  • Across the 11 months ending August 2026, Sling’s estimated Share of Search among employee scheduling platforms worldwide decreased from 19.4% to 13.8%.
  • Across the 11 months ending August 2026, When I Work’s estimated Share of Search among employee scheduling platforms worldwide peaked at 48.6% in July 2026 and was lowest at 41% in May 2026.
  • Across the 11 months ending August 2026, Connecteam’s estimated Share of Search among employee scheduling platforms worldwide peaked at 42.5% in January 2026 and was lowest at 29.5% in June 2026.
  • Across the 11 months ending August 2026, Sling’s estimated Share of Search among employee scheduling platforms worldwide peaked at 19.4% in October 2025 and was lowest at 12.7% in January 2026.
  • Across the 11 months ending August 2026, Deputy’s estimated Share of Search among employee scheduling platforms worldwide peaked at 8.1% in May 2026 and was lowest at 0.2% in July 2026.
  • Across the 11 months ending August 2026, Homebase and Deputy held steady: their estimated Share of Search among employee scheduling platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for employee scheduling platforms worldwide in August 2026?

  1. In August 2026, Connecteam gained estimated Share of Search among employee scheduling platforms worldwide, from 36.2% to 38%.

  2. In August 2026, Sling gained estimated Share of Search among employee scheduling platforms worldwide, from 13.1% to 13.8%.

  3. In August 2026, When I Work lost estimated Share of Search among employee scheduling platforms worldwide, from 48.6% to 46%.

  4. Estimated monthly branded searches for Deputy worldwide fell 21.5% over 11 measured months, from 790 to 620 in August 2026.

  5. Estimated monthly branded searches for Homebase worldwide fell 18.2% over 11 measured months, from 7.5K to 6.1K in August 2026.

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