Brandwave

Resend vs Twilio SendGrid:Which is more popular by branded search?

In August 2026, Twilio SendGrid had more branded searches than Resend among email API platforms worldwide. Twilio SendGrid was estimated to have 209K branded searches compared to Resend’s 56.3K, and held a 45.7% Share of Search versus Resend’s 12.3%. These are worldwide searches for English-language branded terms.

Share of Search among email API platforms worldwide in August 2026Which is more popular in search, Resend or Twilio SendGrid?
Resend12.3%56.3K searches
vs
Twilio SendGrid45.7%209K searches

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Which is more popular in search, Resend or Twilio SendGrid?

Compare the APIs used to send transactional email. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Resend and Twilio SendGrid among email API platforms worldwide, by month

Share of Search by month for Twilio SendGrid, Resend. The figures are in the table below the chart.

View monthly share of search table
MonthTwilio SendGridPostmarkMailgunResendAmazon SES
Oct 202558.1%11.9%20.6%3.3%6.2%
Nov 202552.9%13.2%22.9%4.1%6.9%
Dec 202553.3%16.1%19%4.6%6.9%
Jan 202649.6%15.2%21.5%5.8%7.9%
Feb 202649.3%15%21.4%6.5%7.9%
Mar 202653.1%13.2%18.8%8%6.9%
Apr 202648.2%14.6%20.8%8.8%7.6%
May 202650.6%15.3%18%9.5%6.6%
Jun 202650.4%15.2%18%9.9%6.6%
Jul 202643.6%16%18.9%13%8.5%
Aug 202645.7%16.9%16.2%12.3%8.9%
Sep 2026—————

How has the Resend and Twilio SendGrid comparison changed over the last 12 months?

  • Twilio SendGrid was ahead of Resend in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Resend’s estimated Share of Search among email API platforms worldwide moved from 3.3% to 12.3%, and its estimated monthly branded searches moved from 17.8K to 56.3K.
  • Across the 11 months ending August 2026, Twilio SendGrid’s estimated Share of Search among email API platforms worldwide moved from 58.1% to 45.7%, and its estimated monthly branded searches moved from 311K to 209K.

How did search popularity change for email API platforms worldwide in August 2026?

  1. In August 2026, Twilio SendGrid gained estimated Share of Search among email API platforms worldwide, from 43.6% to 45.7%.

  2. In August 2026, Resend lost estimated Share of Search among email API platforms worldwide, from 13% to 12.3%.

How each brand is measured

Brandwave collects information about searches that people make online using Resend’s and Twilio SendGrid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Resend

5 branded search terms

  • resend api
  • resend email
  • resend email api
  • resend transactional email
  • resend.com

Twilio SendGrid

2 branded search terms

  • sendgrid
  • twilio sendgrid

How the Brand Demand Index is measured

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