Brandwave

DeWalt vs ECHO:Which is searched more?

In September 2026, DeWalt had more branded searches than ECHO among earth auger brands worldwide. DeWalt was estimated to have 673K branded searches compared to ECHO’s 14.8K, and held a 24.2% Share of Search versus ECHO’s 0.53%. These are worldwide searches for English-language branded terms.

Share of Search among earth auger brands worldwide in September 2026Which is more popular in search, DeWalt or ECHO?
DeWalt24.2%673K searches
vs
ECHO0.53%14.8K searches

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Which is more popular in search, DeWalt or ECHO?

Compare the earth auger brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

DeWalt and ECHO among earth auger brands worldwide, by month

Share of Search by month for DeWalt, ECHO. The figures are in the table below the chart.

View monthly share of search table
MonthMakitaHusqvarnaDeWaltGreenworksECHO
Oct 202541.5%36%19.9%2.2%0.44%
Nov 202542.8%29.9%24.6%2.2%0.54%
Dec 202540.6%28.2%28.2%2.5%0.34%
Jan 202635.9%36.5%24.6%2.7%0.3%
Feb 202635.6%37%24.9%2.2%0.3%
Mar 202636.8%38.7%21.3%2.9%0.38%
Apr 202630%45.7%20.5%3.4%0.45%
May 202630%45.3%20.3%4.1%0.37%
Jun 202632.7%40.2%22.2%4.5%0.4%
Jul 202632.7%40.2%22.1%4.4%0.49%
Aug 202635.6%35.9%24.1%3.9%0.43%
Sep 202636.1%35.9%24.2%3.3%0.53%

How has the DeWalt and ECHO comparison changed over the last 12 months?

  • DeWalt was ahead of ECHO in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among earth auger brands worldwide moved from 19.9% to 24.2%, and its estimated monthly branded searches held steady at 673K.
  • Across the 12 months ending September 2026, ECHO’s estimated Share of Search among earth auger brands worldwide moved from 0.44% to 0.53%, and its estimated monthly branded searches held steady at 14.8K.

How did search popularity change for earth auger brands worldwide in September 2026?

Neither DeWalt nor ECHO moved beyond provider rounding among earth auger brands in September 2026.

Other head-to-heads among earth auger brands

How each brand is measured

Brandwave collects information about searches that people make online using DeWalt’s and ECHO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

1 branded search term

  • dewalt

ECHO

1 branded search term

  • echo blower

How the Brand Demand Index is measured

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