Brandwave

Bluehost vs GoDaddy:Which is more popular?

In September 2026, GoDaddy had more branded searches than Bluehost among domain registrars worldwide. GoDaddy had about 4.2 million branded searches, while Bluehost had 201,000. GoDaddy made up 40.4% of all domain registrar searches we track, and Bluehost accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about domain registrars, GoDaddy appeared in two of the five answers and Bluehost in none.

Among domain registrars worldwide in September 2026

Who do people search for more?

GoDaddy, about 21 searches for every 1 for Bluehost

GoDaddy 4.2M searchesBluehost 201K searches

Who does AI mention more?

GoDaddy, mentioned in 2 of 5 answers, Bluehost in 0

GoDaddy in 2 of 5Bluehost in 0 of 5

Who does AI recommend more?

GoDaddy, the only one of the two named

GoDaddy first in 2Bluehost never named

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Top domain registrars in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GoDaddy was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Bluehost did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Cloudflare1st
  2. Porkbun2nd
  3. Namecheap3rd
  4. Spaceship4th
  5. GoDaddy5th
  6. Dynadot6th
  7. Hover–
  8. Bluehost–
  9. NameSilo–
  10. Name.com–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Cloudflare5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Namecheap5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Porkbun4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Spaceship3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GoDaddy2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dynadot1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hover0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bluehost0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NameSilo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Name.com0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about domain registrars

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Bluehost or GoDaddy more popular in search?

This chart shows how often people search Google for Bluehost and GoDaddy by name. Each line represents a brand's share of searches for all ten domain registrars we track, month by month, from English-language searches worldwide.

Bluehost and GoDaddy among domain registrars worldwide, by month

Share of searches by month for GoDaddy, Bluehost. The figures are in the table below the chart.

View monthly share of searches table
MonthGoDaddyCloudflareNamecheapPorkbunHoverBluehostDynadotNameSiloSpaceshipName.com
Oct 202548.3%29.6%13.6%2%2.2%2.7%0.81%0.54%0.18%0.2%
Nov 202525%63.4%7.1%1%1.1%1.4%0.43%0.28%0.1%0.1%
Dec 202538.4%43.7%11%1.6%1.8%2.1%0.66%0.44%0.15%0.16%
Jan 202647.7%30.1%13.8%2%2.7%2.2%0.68%0.45%0.18%0.16%
Feb 202643.4%33.1%15.2%2.2%2%2.4%0.74%0.4%0.24%0.18%
Mar 202644.6%34.5%13.3%2.3%1.7%2.1%0.64%0.42%0.25%0.15%
Apr 202638.7%36.5%16.9%2.4%1.8%2.2%0.67%0.44%0.27%0.2%
May 202639.8%37.6%14.4%2.5%1.9%2.3%0.69%0.46%0.28%0.21%
Jun 202640.1%37.9%14.4%2.6%1.5%1.9%0.7%0.46%0.27%0.25%
Jul 202639.8%38%14.4%2.6%1.5%1.9%0.85%0.46%0.33%0.21%
Aug 202635.1%41.2%15.6%2.8%1.7%2%0.76%0.41%0.3%0.23%
Sep 202640.4%39.1%12%2.6%2.4%1.9%0.72%0.39%0.34%0.17%

How has the Bluehost and GoDaddy comparison changed over the last 12 months?

3 findings
  • GoDaddy was ahead of Bluehost in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bluehost’s share of searches among domain registrars worldwide moved from 2.7% to 1.9%, and its estimated monthly branded searches held steady at 201K.
  • Across the 12 months ending September 2026, GoDaddy’s share of searches among domain registrars worldwide moved from 48.3% to 40.4%, and its estimated monthly branded searches moved from 3.7M to 4.2M.

How did search popularity change for domain registrars worldwide in September 2026?

2 changes
  1. In September 2026, GoDaddy overtook Cloudflare to become the leader among domain registrars worldwide, with 40.4% of the searches.

  2. In September 2026, Hover overtook Bluehost to rank 5th among domain registrars worldwide, with 2.4% of the searches.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Bluehost’s and GoDaddy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bluehost

1 branded search term

  • bluehost

GoDaddy

2 branded search terms

  • godaddy
  • godaddy email

How the Brand Demand Index is measured

Other head-to-heads among domain registrars

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