Brandwave

Dog Kennel brands:Which are searched most?

In September 2026, Petco was the most searched among dog Kennel brands worldwide, with an estimated 4.1M branded searches and 59% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Petco59%
  2. Chewy39.5%
  3. KONG0.93%
  4. PawHut0.39%
  5. Impact0.1%

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Share of SearchLeaderboard

Compare the dog kennel brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among dog Kennel brands worldwide, by month

Share of Search by month for Petco, Chewy. The figures are in the table below the chart.

View monthly share of search table
MonthPetcoChewyKONGPawHutImpact
Oct 202559.1%39.6%0.93%0.26%0.08%
Nov 202558.9%39.5%1.3%0.26%0.08%
Dec 202558.7%39.4%1.6%0.26%0.08%
Jan 202658.9%39.5%1.3%0.26%0.08%
Feb 202654.1%44.3%1.2%0.29%0.09%
Mar 202659%39.5%1.1%0.32%0.08%
Apr 202654.2%44.4%1%0.36%0.09%
May 202659.2%39.7%0.76%0.32%0.08%
Jun 202659.2%39.7%0.76%0.26%0.08%
Jul 202663.8%34.9%0.86%0.35%0.08%
Aug 202659.1%39.6%0.93%0.32%0.08%
Sep 202659%39.5%0.93%0.39%0.1%

This month’s ranking, September 2026

  1. 1.Petco

    59%

    Held 1st. 4.1M estimated branded searches, -18.2% vs prior month. Share 0 points.

  2. 2.Chewy

    39.5%

    Held 2nd. 2.7M estimated branded searches, -18.2% vs prior month. Share 0 points.

  3. 3.KONG

    0.93%

    Held 3rd. 64.3K estimated branded searches, -18.2% vs prior month. Share 0 points.

  4. 4.PawHut

    0.39%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Impact

    0.1%

    Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among dog Kennel brands worldwide?

In September 2026, Petco was the most searched among dog Kennel brands worldwide, with an estimated 4.1M branded searches and 59% estimated Share of Search within this set. Chewy is in 2nd place, 19.5 percentage points behind at 39.5% Share of Search.

Global dog Kennel brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Petco59.1% → 59%63.8%Jul 202654.1%Feb 20261st
Chewy39.6% → 39.5%44.4%Apr 202634.9%Jul 20262nd
KONG0.93%1.6%Dec 20250.76%May 20263rd
PawHut0.26% → 0.39%0.39%Sep 20260.26%Dec 20254th
Impact0.08% → 0.1%0.1%Sep 20260.08%Dec 20255th

Each finding as a sentence

  • Across the 12 months ending September 2026, Petco’s estimated Share of Search among dog Kennel brands worldwide peaked at 63.8% in July 2026 and was lowest at 54.1% in February 2026.
  • Across the 12 months ending September 2026, Chewy’s estimated Share of Search among dog Kennel brands worldwide peaked at 44.4% in April 2026 and was lowest at 34.9% in July 2026.
  • Across the 12 months ending September 2026, Petco, Chewy, KONG, PawHut and Impact held steady: their estimated Share of Search among dog Kennel brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for dog Kennel brands worldwide in September 2026?

  1. Estimated monthly branded searches for PawHut worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

  2. Estimated monthly branded searches for Chewy worldwide fell 18.2% over 12 measured months, from 3.4M to 2.7M in September 2026.

  3. Estimated monthly branded searches for Petco worldwide fell 18.2% over 12 measured months, from 5M to 4.1M in September 2026.

  4. Estimated monthly branded searches for KONG worldwide fell 18.2% over 12 measured months, from 78.6K to 64.3K in September 2026.

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