Brandwave

Blueland vs Cleancult:Which is searched more?

In September 2026, Blueland had more branded searches than Cleancult among dishwasher tablet brands worldwide. Blueland was estimated to have 51.1K branded searches compared to Cleancult’s 4.4K, and held a 46.6% Share of Search versus Cleancult’s 4%. These are worldwide searches for English-language branded terms.

Share of Search among dishwasher tablet brands worldwide in September 2026Which is more popular in search, Blueland or Cleancult?
Blueland46.6%51.1K searches
vs
Cleancult4%4.4K searches

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Which is more popular in search, Blueland or Cleancult?

Compare the dishwasher tablet brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Blueland and Cleancult among dishwasher tablet brands worldwide, by month

Share of Search by month for Blueland, Cleancult. The figures are in the table below the chart.

View monthly share of search table
MonthBluelandBranch BasicsCascadeCleancult
Oct 202541.4%40.1%15%3.6%
Nov 202542.9%41.7%12.8%2.5%
Dec 202542.5%40.9%13.7%3%
Jan 202642.1%39.3%15.8%2.8%
Feb 202647.3%36.5%13%3.2%
Mar 202648.1%37.9%9.9%4.1%
Apr 202649.3%38.7%8.5%3.4%
May 202644.6%43.2%8.3%3.8%
Jun 202648.3%39.1%9.2%3.4%
Jul 202647.4%38.4%10.9%3.4%
Aug 202646.6%37.3%12.1%4%
Sep 202646.6%37.6%11.7%4%

How has the Blueland and Cleancult comparison changed over the last 12 months?

  • Blueland was ahead of Cleancult in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Blueland’s estimated Share of Search among dishwasher tablet brands worldwide moved from 41.4% to 46.6%, and its estimated monthly branded searches moved from 63.1K to 51.1K.
  • Across the 12 months ending September 2026, Cleancult’s estimated Share of Search among dishwasher tablet brands worldwide moved from 3.6% to 4%, and its estimated monthly branded searches moved from 5.4K to 4.4K.

How did search popularity change for dishwasher tablet brands worldwide in September 2026?

  1. Estimated monthly branded searches for Blueland worldwide fell 19.1% over 12 measured months, from 63.1K to 51.1K in September 2026.

  2. Estimated monthly branded searches for Cleancult worldwide fell 18.8% over 12 measured months, from 5.4K to 4.4K in September 2026.

Other head-to-heads among dishwasher tablet brands

How each brand is measured

Brandwave collects information about searches that people make online using Blueland’s and Cleancult’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blueland

6 branded search terms

  • blueland
  • blueland cleaners
  • blueland cleaning
  • blueland cleaning products
  • cleaner blueland
  • cleaning products blueland

Cleancult

2 branded search terms

  • cleancult
  • cleancult cleaning products

How the Brand Demand Index is measured

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