Deflecto vs Lorell:Which is more popular?
In September 2026, Deflecto had more branded searches than Lorell among desk chair mats worldwide. Deflecto had about 2,900 branded searches, while Lorell had 1,900. Deflecto made up 30.7% of all desk chair mat searches we track, and Lorell accounted for 20.1%. When we asked ChatGPT and Google AI Overviews about desk chair mats, neither Deflecto nor Lorell appeared in any of the five answers.
Who do people search for more?
Deflecto, about 53% more searches than Lorell
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top desk chair mats in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Deflecto nor Lorell showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Floortex5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Vitrazza2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ES Robbins2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Deflecto0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lorell0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Anji Mountain0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Marvelux0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Office Marshal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about desk chair mats
5 answers
Asked ChatGPT
“Which desk chair mat should I buy?”
Asked ChatGPT
“What are the best desk chair mat brands?”
Asked ChatGPT
“What's the best desk chair mat for hard floors?”
Searched Google, AI Overview
“desk chair mats”
Searched Google, AI Overview
“chair mat for carpet”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Deflecto or Lorell more popular in search?
This chart shows how often people search Google for Deflecto and Lorell by name. Each line represents a brand's share of searches for all eight desk chair mats we track, month by month, from English-language searches worldwide.
Share of searches by month for Deflecto, Lorell. The figures are in the table below the chart.
View monthly share of searches table
| Month | Deflecto | Floortex | Lorell | Vitrazza | Anji Mountain | Marvelux | ES Robbins | Office Marshal |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 19.8% | 16.4% | 10.9% | 45.1% | 4% | 1.8% | 1.4% | 0.41% |
| Nov 2025 | 18.7% | 12.2% | 10.3% | 52.2% | 3.8% | 1.4% | 0.9% | 0.52% |
| Dec 2025 | 14.4% | 9.6% | 9.6% | 59.5% | 4.3% | 1.6% | 0.66% | 0.24% |
| Jan 2026 | 28.2% | 18.4% | 18.4% | 23.3% | 7% | 2.5% | 1.4% | 0.78% |
| Feb 2026 | 29.7% | 19.4% | 16.4% | 24.6% | 4.9% | 2.7% | 1.7% | 0.61% |
| Mar 2026 | 28.5% | 18.7% | 18.7% | 23.6% | 5.8% | 2.6% | 1.7% | 0.39% |
| Apr 2026 | 30.4% | 19.9% | 19.9% | 19.9% | 5% | 2.7% | 1.8% | 0.42% |
| May 2026 | 27.4% | 21.7% | 18.2% | 21.7% | 5.5% | 3% | 1.9% | 0.68% |
| Jun 2026 | 32.4% | 21.3% | 17.9% | 17.9% | 5.4% | 2.9% | 1.9% | 0.34% |
| Jul 2026 | 32.6% | 21.4% | 18% | 18% | 5.4% | 2.4% | 1.9% | 0.34% |
| Aug 2026 | 30.7% | 20.1% | 20.1% | 16.9% | 6.2% | 3.4% | 2.2% | 0.32% |
| Sep 2026 | 30.7% | 20.1% | 20.1% | 16.9% | 5.1% | 5.1% | 1.8% | 0.32% |
How has the Deflecto and Lorell comparison changed over the last 12 months?
3 findings
- Deflecto was ahead of Lorell in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Deflecto’s share of searches among desk chair mats worldwide moved from 19.8% to 30.7%, and its estimated monthly branded searches held steady at 2.9K.
- Across the 12 months ending September 2026, Lorell’s share of searches among desk chair mats worldwide moved from 10.9% to 20.1%, and its estimated monthly branded searches moved from 1.6K to 1.9K.
How did search popularity change for desk chair mats worldwide in September 2026?
1 change
Estimated monthly branded searches for Lorell worldwide rose 18.8% over 12 measured months, from 1.6K to 1.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Deflecto’s and Lorell’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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