Brandwave

Anji Mountain vs Deflecto:Which is searched more?

In September 2026, Deflecto had more branded searches than Anji Mountain among desk chair mats worldwide. Deflecto had about 2,900 branded searches, while Anji Mountain had 480. Deflecto made up 30.7% of all desk chair mat searches we track, and Anji Mountain accounted for 5.1%. These are worldwide searches for English-language branded terms.

Share of searches among desk chair mats worldwide in September 2026Is Anji Mountain or Deflecto more popular in search?
Anji Mountain5.1%480 searches
vs
Deflecto30.7%2.9K searches

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Is Anji Mountain or Deflecto more popular in search?

Compare the desk chair mats people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Anji Mountain and Deflecto among desk chair mats worldwide, by month

Share of searches by month for Deflecto, Anji Mountain. The figures are in the table below the chart.

View monthly share of searches table
MonthDeflectoFloortexLorellVitrazzaAnji MountainMarveluxES RobbinsOffice Marshal
Oct 202519.8%16.4%10.9%45.1%4%1.8%1.4%0.41%
Nov 202518.7%12.2%10.3%52.2%3.8%1.4%0.9%0.52%
Dec 202514.4%9.6%9.6%59.5%4.3%1.6%0.66%0.24%
Jan 202628.2%18.4%18.4%23.3%7%2.5%1.4%0.78%
Feb 202629.7%19.4%16.4%24.6%4.9%2.7%1.7%0.61%
Mar 202628.5%18.7%18.7%23.6%5.8%2.6%1.7%0.39%
Apr 202630.4%19.9%19.9%19.9%5%2.7%1.8%0.42%
May 202627.4%21.7%18.2%21.7%5.5%3%1.9%0.68%
Jun 202632.4%21.3%17.9%17.9%5.4%2.9%1.9%0.34%
Jul 202632.6%21.4%18%18%5.4%2.4%1.9%0.34%
Aug 202630.7%20.1%20.1%16.9%6.2%3.4%2.2%0.32%
Sep 202630.7%20.1%20.1%16.9%5.1%5.1%1.8%0.32%

How has the Anji Mountain and Deflecto comparison changed over the last 12 months?

3 findings
  • Deflecto was ahead of Anji Mountain in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Anji Mountain’s share of searches among desk chair mats worldwide moved from 4% to 5.1%, and its estimated monthly branded searches moved from 590 to 480.
  • Across the 12 months ending September 2026, Deflecto’s share of searches among desk chair mats worldwide moved from 19.8% to 30.7%, and its estimated monthly branded searches held steady at 2.9K.

How did search popularity change for desk chair mats worldwide in September 2026?

1 change
  1. In September 2026, Anji Mountain lost share of searches among desk chair mats worldwide, from 6.2% to 5.1%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Anji Mountain’s and Deflecto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anji Mountain

1 branded search term

  • anji mountain

Deflecto

1 branded search term

  • deflecto

How the Brand Demand Index is measured

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