Brandwave

Design system platforms:Which brands are most popular in search?

In August 2026, Chromatic was the most searched among design system platforms worldwide, with an estimated 60.5K branded searches and 87.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Chromatic87.7%
  2. zeroheight9.6%
  3. Storybook2.3%
  4. Supernova0.38%
  5. Knapsack0.03%

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Share of SearchLeaderboard

Compare the platforms teams document design systems in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among design system platforms worldwide, by month

Share of Search by month for Chromatic, zeroheight, Storybook. The figures are in the table below the chart.

View monthly share of search table
MonthChromaticzeroheightStorybookSupernovaKnapsack
Oct 202584.7%11.4%3.3%0.55%0.02%
Nov 202587.1%9.6%2.8%0.46%0.06%
Dec 202588.8%7.9%2.9%0.38%0.05%
Jan 202687.1%9.6%2.8%0.46%0.02%
Feb 202685.3%11.5%2.7%0.55%0.04%
Mar 202685.2%11.4%2.8%0.55%0.03%
Apr 202685.2%11.4%2.7%0.68%0.03%
May 202682.7%13.6%3.2%0.53%0.03%
Jun 202685.8%11.5%2.3%0.45%0.03%
Jul 202683.1%13.6%2.7%0.54%0.03%
Aug 202687.7%9.6%2.3%0.38%0.03%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Chromatic

    87.7%

    Held 1st. 60.5K estimated branded searches, +22.2% vs prior month. Share +4.6 points.

  2. 2.zeroheight

    9.6%

    Held 2nd. 6.6K estimated branded searches, -18.6% vs prior month. Share -4.1 points.

  3. 3.Storybook

    2.3%

    Held 3rd. 1.6K estimated branded searches, 0% vs prior month. Share -0.4 points.

  4. 4.Supernova

    0.38%

    Held 4th. 260 estimated branded searches, -18.8% vs prior month. Share -0.2 points.

  5. 5.Knapsack

    0.03%

    Held 5th. 20 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among design system platforms worldwide?

In August 2026, Chromatic was the most searched among design system platforms worldwide, with an estimated 60.5K branded searches and 87.7% estimated Share of Search within this set. zeroheight is in 2nd place, 78.1 percentage points behind at 9.6% Share of Search.

Global design system platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Chromatic84.7% → 87.7%88.8%Dec 202582.7%May 20261st
zeroheight11.4% → 9.6%13.6%Jul 20267.9%Dec 20252nd
Storybook3.3% → 2.3%3.3%Oct 20252.3%Jun 20263rd
Supernova0.55% → 0.38%0.68%Apr 20260.38%Aug 20264th
Knapsack0.02% → 0.03%0.06%Nov 20250.02%Oct 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Chromatic’s estimated Share of Search among design system platforms worldwide increased from 84.7% to 87.7%.
  • Across the 11 months ending August 2026, zeroheight’s estimated Share of Search among design system platforms worldwide decreased from 11.4% to 9.6%.
  • Across the 11 months ending August 2026, Storybook’s estimated Share of Search among design system platforms worldwide decreased from 3.3% to 2.3%.
  • Across the 11 months ending August 2026, Chromatic’s estimated Share of Search among design system platforms worldwide peaked at 88.8% in December 2025 and was lowest at 82.7% in May 2026.
  • Across the 11 months ending August 2026, zeroheight’s estimated Share of Search among design system platforms worldwide peaked at 13.6% in July 2026 and was lowest at 7.9% in December 2025.
  • Across the 11 months ending August 2026, Storybook’s estimated Share of Search among design system platforms worldwide peaked at 3.3% in October 2025 and was lowest at 2.3% in June 2026.
  • Across the 11 months ending August 2026, Supernova and Knapsack held steady: their estimated Share of Search among design system platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for design system platforms worldwide in August 2026?

  1. In August 2026, Chromatic gained estimated Share of Search among design system platforms worldwide, from 83.1% to 87.7%.

  2. In August 2026, zeroheight lost estimated Share of Search among design system platforms worldwide, from 13.6% to 9.6%.

  3. Estimated monthly branded searches for Supernova worldwide fell 45.8% over 11 measured months, from 480 to 260 in August 2026.

  4. Estimated monthly branded searches for Storybook worldwide fell 44.8% over 11 measured months, from 2.9K to 1.6K in August 2026.

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