Qlik vs Tableau:Which is more popular by branded search?
In August 2026, Qlik had more branded searches than Tableau among data visualisation platforms worldwide. Qlik was estimated to have 74K branded searches compared to Tableau’s 8.1K, and held an 11% Share of Search versus Tableau’s 1.2%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Qlik or Tableau?
Compare the platforms teams build dashboards in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Qlik, Tableau. The figures are in the table below the chart.
View monthly share of search table
| Month | Domo | Metabase | Qlik | Looker Studio | Tableau |
|---|---|---|---|---|---|
| Oct 2025 | 62.2% | 15.3% | 15.2% | 5.6% | 1.7% |
| Nov 2025 | 59.2% | 17.8% | 14.6% | 6.5% | 1.9% |
| Dec 2025 | 64.8% | 16% | 13% | 4.8% | 1.4% |
| Jan 2026 | 63.3% | 15.6% | 12.7% | 7% | 1.4% |
| Feb 2026 | 58.5% | 17.6% | 14.4% | 7.9% | 1.6% |
| Mar 2026 | 61% | 18.4% | 12.3% | 6.7% | 1.6% |
| Apr 2026 | 64.1% | 15.8% | 12.9% | 5.8% | 1.4% |
| May 2026 | 65% | 16% | 13.1% | 4.8% | 1.2% |
| Jun 2026 | 65% | 16% | 13.1% | 4.8% | 1.2% |
| Jul 2026 | 62.6% | 18.8% | 12.6% | 4.6% | 1.4% |
| Aug 2026 | 67.2% | 16.6% | 11% | 4% | 1.2% |
| Sep 2026 | — | — | — | — | — |
How has the Qlik and Tableau comparison changed over the last 12 months?
3 findings
- Qlik was ahead of Tableau in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Qlik’s estimated Share of Search among data visualisation platforms worldwide moved from 15.2% to 11%, and its estimated monthly branded searches moved from 110K to 74K.
- Across the 11 months ending August 2026, Tableau’s estimated Share of Search among data visualisation platforms worldwide moved from 1.7% to 1.2%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
How did search popularity change for data visualisation platforms worldwide in August 2026?
2 changes
In August 2026, Qlik lost estimated Share of Search among data visualisation platforms worldwide, from 12.6% to 11%.
Estimated monthly branded searches for Tableau worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Qlik’s and Tableau’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.