Brandwave

Circle vs Khoros:Which is more popular?

In September 2026, Circle had more branded searches than Khoros among customer community platforms worldwide. Circle had about 13,600 branded searches, while Khoros had 2,900. Circle made up 26% of all customer community platform searches we track, and Khoros accounted for 5.6%. When we asked ChatGPT and Google AI Overviews about customer community platforms, Circle appeared in all five answers and Khoros in four. Circle was mentioned before Khoros in four out of five answers.

Among customer community platforms worldwide in September 2026

Who do people search for more?

Circle, about 5 searches for every 1 for Khoros

Circle 13.6K searchesKhoros 2.9K searches

Who does AI mention more?

Circle, mentioned in every answer we collected

Circle in 5 of 5Khoros in 4 of 5

Who does AI recommend more?

Circle, named ahead of Khoros in 4 of 5 answers

Circle first in 4Khoros first in 1

Follow Circle vs Khoros and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top customer community platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Circle appeared in all five answers. Khoros was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Circle was listed before Khoros in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Circle1st
  2. Bettermode2nd
  3. Discourse3rd
  4. Higher Logic4th
  5. Khoros5th
  6. Mighty Networks6th
  7. Vanilla Forums7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Circle5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bettermode5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Khoros4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Discourse3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Higher Logic3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mighty Networks2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Vanilla Forums2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about customer community platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Circle or Khoros more popular in search?

This chart shows how often people search Google for Circle and Khoros by name. Each line represents a brand's share of searches for all seven customer community platforms we track, month by month, from English-language searches worldwide.

Circle and Khoros among customer community platforms worldwide, by month

Share of searches by month for Circle, Khoros. The figures are in the table below the chart.

View monthly share of searches table
MonthMighty NetworksCircleDiscourseBettermodeKhorosHigher LogicVanilla Forums
Oct 202544%22.1%12.4%7.2%8.8%3.9%1.7%
Nov 202543.6%24.8%11.5%7.1%7.1%3.9%2.1%
Dec 202547.9%22.3%9%7.9%7.8%3.4%1.8%
Jan 202645.6%24.4%11.8%7.5%6.1%3.3%1.4%
Feb 202641.7%24.5%14.2%6.8%6.8%4.5%1.5%
Mar 202643%26%10.9%7%7%4.6%1.6%
Apr 202645.1%26.5%10.1%6%6%4.8%1.5%
May 202642.2%28.3%9.7%6.9%6.8%4.6%1.4%
Jun 202642.9%28.8%8.3%7%7%4.6%1.4%
Jul 202643.3%27.5%7.7%8.6%7%4.7%1.2%
Aug 202636.3%28.9%12.1%10.9%5.8%4.8%1.2%
Sep 202634.6%26%20.6%6.9%5.6%4.6%1.7%

How has the Circle and Khoros comparison changed over the last 12 months?

3 findings
  • Circle was ahead of Khoros in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Circle’s share of searches among customer community platforms worldwide moved from 22.1% to 26%, and its estimated monthly branded searches moved from 16.6K to 13.6K.
  • Across the 12 months ending September 2026, Khoros’ share of searches among customer community platforms worldwide moved from 8.8% to 5.6%, and its estimated monthly branded searches moved from 6.6K to 2.9K.

How did search popularity change for customer community platforms worldwide in September 2026?

2 changes
  1. In September 2026, Circle lost share of searches among customer community platforms worldwide, from 28.9% to 26%.

  2. Estimated monthly branded searches for Khoros worldwide fell 56.1% over 12 measured months, from 6.6K to 2.9K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Circle’s and Khoros’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Circle

3 branded search terms

  • circle community
  • circle community platform
  • circle.so

Khoros

1 branded search term

  • khoros

How the Brand Demand Index is measured

Other head-to-heads among customer community platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.