Brandwave

Bettermode vs Circle:Which is more popular?

In September 2026, Circle had more branded searches than Bettermode among customer community platforms worldwide. Circle had about 13,600 branded searches, while Bettermode had 3,610. Circle made up 26% of all customer community platform searches we track, and Bettermode accounted for 6.9%. When we asked ChatGPT and Google AI Overviews about customer community platforms, both Bettermode and Circle appeared in all five answers. Bettermode was mentioned before Circle in three out of five answers.

Among customer community platforms worldwide in September 2026

Who do people search for more?

Circle, about 4 searches for every 1 for Bettermode

Circle 13.6K searchesBettermode 3.6K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Bettermode in 5 of 5Circle in 5 of 5

Who does AI recommend more?

Bettermode, named ahead of Circle in 3 of 5 answers

Bettermode first in 3Circle first in 2

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Top customer community platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Bettermode and Circle showed up in all five answers. Bettermode was listed before Circle in three of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Circle1st
  2. Bettermode2nd
  3. Discourse3rd
  4. Higher Logic4th
  5. Khoros5th
  6. Mighty Networks6th
  7. Vanilla Forums7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Circle5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bettermode5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Khoros4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Discourse3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Higher Logic3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mighty Networks2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Vanilla Forums2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about customer community platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Bettermode or Circle more popular in search?

This chart shows how often people search Google for Bettermode and Circle by name. Each line represents a brand's share of searches for all seven customer community platforms we track, month by month, from English-language searches worldwide.

Bettermode and Circle among customer community platforms worldwide, by month

Share of searches by month for Circle, Bettermode. The figures are in the table below the chart.

View monthly share of searches table
MonthMighty NetworksCircleDiscourseBettermodeKhorosHigher LogicVanilla Forums
Oct 202544%22.1%12.4%7.2%8.8%3.9%1.7%
Nov 202543.6%24.8%11.5%7.1%7.1%3.9%2.1%
Dec 202547.9%22.3%9%7.9%7.8%3.4%1.8%
Jan 202645.6%24.4%11.8%7.5%6.1%3.3%1.4%
Feb 202641.7%24.5%14.2%6.8%6.8%4.5%1.5%
Mar 202643%26%10.9%7%7%4.6%1.6%
Apr 202645.1%26.5%10.1%6%6%4.8%1.5%
May 202642.2%28.3%9.7%6.9%6.8%4.6%1.4%
Jun 202642.9%28.8%8.3%7%7%4.6%1.4%
Jul 202643.3%27.5%7.7%8.6%7%4.7%1.2%
Aug 202636.3%28.9%12.1%10.9%5.8%4.8%1.2%
Sep 202634.6%26%20.6%6.9%5.6%4.6%1.7%

How has the Bettermode and Circle comparison changed over the last 12 months?

3 findings

How did search popularity change for customer community platforms worldwide in September 2026?

2 changes
  1. In September 2026, Bettermode lost share of searches among customer community platforms worldwide, from 10.9% to 6.9%.

  2. In September 2026, Circle lost share of searches among customer community platforms worldwide, from 28.9% to 26%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Bettermode’s and Circle’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bettermode

2 branded search terms

  • bettermode
  • bettermode community platform

Circle

3 branded search terms

  • circle community
  • circle community platform
  • circle.so

How the Brand Demand Index is measured

Other head-to-heads among customer community platforms

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