Crypto tax platforms:Which brands are most popular in search?
In August 2026, Koinly was the most searched among crypto tax platforms worldwide, with an estimated 40.5K branded searches and 61.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Koinly61.5%
CoinTracker18.4%
TokenTax12.3%
CoinLedger5.5%
TaxBit2.4%
Follow crypto tax platforms and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the tools that calculate cryptocurrency tax. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Koinly, CoinTracker, TokenTax, CoinLedger, TaxBit. The figures are in the table below the chart.
View monthly share of search table
| Month | Koinly | CoinTracker | TokenTax | CoinLedger | TaxBit |
|---|---|---|---|---|---|
| Oct 2025 | 60.6% | 22.2% | 6.6% | 8.1% | 2.4% |
| Nov 2025 | 55% | 24.6% | 9% | 9% | 2.6% |
| Dec 2025 | 57% | 25.6% | 7.6% | 7.6% | 2.2% |
| Jan 2026 | 52.7% | 28.9% | 5.8% | 10.5% | 2.1% |
| Feb 2026 | 47.2% | 31.6% | 5.2% | 14.1% | 1.9% |
| Mar 2026 | 48.5% | 32.4% | 5.3% | 11.9% | 1.9% |
| Apr 2026 | 57.2% | 25.6% | 6.3% | 9.4% | 1.5% |
| May 2026 | 64.8% | 19.4% | 8.6% | 4.7% | 2.5% |
| Jun 2026 | 66.1% | 16.2% | 10.8% | 4.8% | 2.1% |
| Jul 2026 | 59.8% | 17.9% | 14.6% | 5.3% | 2.4% |
| Aug 2026 | 61.5% | 18.4% | 12.3% | 5.5% | 2.4% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 61.5% | 40.5K | 0% | +1.6 points | |
| 2, held 2nd | 18.4% | 12.1K | 0% | +0.5 points | |
| 3, held 3rd | 12.3% | 8.1K | -18.2% | -2.3 points | |
| 4, held 4th | 5.5% | 3.6K | 0% | +0.1 points | |
| 5, held 5th | 2.4% | 1.6K | 0% | +0.1 points |
1.
Koinly
61.5%
Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share +1.6 points.
18.4%
Held 2nd. 12.1K estimated branded searches, 0% vs prior month. Share +0.5 points.
3.
TokenTax12.3%
Held 3rd. 8.1K estimated branded searches, -18.2% vs prior month. Share -2.3 points.
5.5%
Held 4th. 3.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
TaxBit2.4%
Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare search popularity between leading brands
Koinly vs CoinTracker: compare search popularity
Koinly vs TokenTax: compare search popularity
Koinly vs CoinLedger: compare search popularity
Koinly vs TaxBit: compare search popularity
CoinTracker vs TokenTax: compare search popularity
CoinTracker vs CoinLedger: compare search popularity
CoinTracker vs TaxBit: compare search popularity
TokenTax vs CoinLedger: compare search popularity
TokenTax vs TaxBit: compare search popularity
CoinLedger vs TaxBit: compare search popularity- Compare any of these brands
Which brand is most popular in search among crypto tax platforms worldwide?
5 brands
In August 2026, Koinly was the most searched among crypto tax platforms worldwide, with an estimated 40.5K branded searches and 61.5% estimated Share of Search within this set. CoinTracker is in 2nd place, 43.1 percentage points behind at 18.4% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 60.6% → 61.5% | 66.1%Jun 2026 | 47.2%Feb 2026 | 1st | |
| 22.2% → 18.4% | 32.4%Mar 2026 | 16.2%Jun 2026 | 2nd | |
| 6.6% → 12.3% | 14.6%Jul 2026 | 5.2%Feb 2026 | 4th → 3rd | |
| 8.1% → 5.5% | 14.1%Feb 2026 | 4.7%May 2026 | 3rd → 4th | |
| 2.4% | 2.6%Nov 2025 | 1.5%Apr 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Koinly’s estimated Share of Search among crypto tax platforms worldwide increased from 60.6% to 61.5%.
- Across the 11 months ending August 2026, CoinTracker’s estimated Share of Search among crypto tax platforms worldwide decreased from 22.2% to 18.4%.
- Across the 11 months ending August 2026, TokenTax’s estimated Share of Search among crypto tax platforms worldwide increased from 6.6% to 12.3%.
- Across the 11 months ending August 2026, CoinLedger’s estimated Share of Search among crypto tax platforms worldwide decreased from 8.1% to 5.5%.
- Across the 11 months ending August 2026, Koinly’s estimated Share of Search among crypto tax platforms worldwide peaked at 66.1% in June 2026 and was lowest at 47.2% in February 2026.
- Across the 11 months ending August 2026, CoinTracker’s estimated Share of Search among crypto tax platforms worldwide peaked at 32.4% in March 2026 and was lowest at 16.2% in June 2026.
- Across the 11 months ending August 2026, TokenTax’s estimated Share of Search among crypto tax platforms worldwide peaked at 14.6% in July 2026 and was lowest at 5.2% in February 2026.
- Across the 11 months ending August 2026, CoinLedger’s estimated Share of Search among crypto tax platforms worldwide peaked at 14.1% in February 2026 and was lowest at 4.7% in May 2026.
- Across the 11 months ending August 2026, TaxBit’s estimated Share of Search among crypto tax platforms worldwide peaked at 2.6% in November 2025 and was lowest at 1.5% in April 2026.
- Across the 11 months ending August 2026, TokenTax rose from 4th to 3rd among crypto tax platforms worldwide.
- Across the 11 months ending August 2026, CoinLedger fell from 3rd to 4th among crypto tax platforms worldwide.
- Across the 11 months ending August 2026, TaxBit held steady: its estimated Share of Search among crypto tax platforms worldwide moved less than 0.5 percentage points.
How did search popularity change for crypto tax platforms worldwide in August 2026?
5 changes
In August 2026, Koinly gained estimated Share of Search among crypto tax platforms worldwide, from 59.8% to 61.5%.

In August 2026, TokenTax lost estimated Share of Search among crypto tax platforms worldwide, from 14.6% to 12.3%.

CoinLedger’s estimated Share of Search among crypto tax platforms worldwide has gained ground for 3 months in a row, from 4.7% to 5.5% in August 2026.

Estimated monthly branded searches for CoinTracker worldwide fell 45.5% over 11 measured months, from 22.2K to 12.1K in August 2026.

Estimated monthly branded searches for TaxBit worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.