Brandwave

Crossbody Bag brands:Which are searched most?

In September 2026, Adidas was the most searched among crossbody Bag brands worldwide, with an estimated 21.8M branded searches and 59.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Adidas59.8%
  2. Calvin Klein9.2%
  3. Coach7.5%
  4. Gucci7.5%
  5. Guess7.5%
  6. Burberry6.1%
  7. Carhartt1.2%
  8. Dior1.2%

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Share of SearchLeaderboard

Compare the crossbody bag brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among crossbody Bag brands worldwide, by month

Share of Search by month for Adidas, Calvin Klein, Coach, Gucci, Guess, Burberry. The figures are in the table below the chart.

View monthly share of search table
MonthAdidasCalvin KleinCoachGucciGuessBurberryCarharttDior
Oct 202562%8.9%4.9%8.9%6%6%2.2%1.2%
Nov 202563.1%9.7%5.3%6.5%6.5%5.3%2.9%0.87%
Dec 202558.2%8.7%7.1%8.7%7.1%5.8%3.2%1.2%
Jan 202657.4%8.7%7.1%8.7%8.7%5.8%2.1%1.4%
Feb 202660.9%11.4%6.2%7.6%6.2%5.1%1.3%1.3%
Mar 202663.3%11.5%5.2%7.7%6.3%4.2%0.69%1%
Apr 202662.7%9.1%6.1%9.1%6.1%5%0.55%1.2%
May 202664%9.8%5.4%8.1%6.6%4.4%0.4%1.3%
Jun 202665.6%8.7%7.1%7.1%5.8%3.9%0.43%1.2%
Jul 202665.3%8.4%6.9%6.9%6.9%3.8%0.42%1.4%
Aug 202664.1%8.1%8.1%6.6%6.6%4.4%0.6%1.3%
Sep 202659.8%9.2%7.5%7.5%7.5%6.1%1.2%1.2%

This month’s ranking, September 2026

  1. 1.Adidas

    59.8%

    Held 1st. 21.8M estimated branded searches, -17.5% vs prior month. Share -4.4 points.

  2. Held 2nd. 3.4M estimated branded searches, 0% vs prior month. Share +1 points.

  3. 3.Coach

    7.5%

    Held 3rd. 2.7M estimated branded searches, -18.2% vs prior month. Share -0.6 points.

  4. 4.Gucci

    7.5%

    Held 4th. 2.7M estimated branded searches, 0% vs prior month. Share +0.9 points.

  5. 5.Guess

    7.5%

    Held 5th. 2.7M estimated branded searches, 0% vs prior month. Share +0.9 points.

  6. 6.Burberry

    6.1%

    Held 6th. 2.2M estimated branded searches, +22.4% vs prior month. Share +1.7 points.

  7. 7.Carhartt

    1.2%

    Moved from 8th to 7th. 450K estimated branded searches, +82.9% vs prior month. Share +0.6 points.

  8. 8.Dior

    1.2%

    Moved from 7th to 8th. 450K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among crossbody Bag brands worldwide?

In September 2026, Adidas was the most searched among crossbody Bag brands worldwide, with an estimated 21.8M branded searches and 59.8% estimated Share of Search within this set. Calvin Klein is in 2nd place, 50.6 percentage points behind at 9.2% Share of Search.

Global crossbody Bag brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Adidas62% → 59.8%65.6%Jun 202657.4%Jan 20261st
Calvin Klein8.9% → 9.2%11.5%Mar 20268.1%Aug 20262nd
Coach4.9% → 7.5%8.1%Aug 20264.9%Oct 20256th → 3rd
Gucci8.9% → 7.5%9.1%Apr 20266.5%Nov 20253rd → 4th
Guess6% → 7.5%8.7%Jan 20265.8%Jun 20265th
Burberry6% → 6.1%6.1%Sep 20263.8%Jul 20264th → 6th
Carhartt2.2% → 1.2%3.2%Dec 20250.4%May 20267th
Dior1.2%1.4%Jan 20260.87%Nov 20258th

Each finding as a sentence

  • Across the 12 months ending September 2026, Adidas’ estimated Share of Search among crossbody Bag brands worldwide decreased from 62% to 59.8%.
  • Across the 12 months ending September 2026, Coach’s estimated Share of Search among crossbody Bag brands worldwide increased from 4.9% to 7.5%.
  • Across the 12 months ending September 2026, Gucci’s estimated Share of Search among crossbody Bag brands worldwide decreased from 8.9% to 7.5%.
  • Across the 12 months ending September 2026, Guess’ estimated Share of Search among crossbody Bag brands worldwide increased from 6% to 7.5%.
  • Across the 12 months ending September 2026, Carhartt’s estimated Share of Search among crossbody Bag brands worldwide decreased from 2.2% to 1.2%.
  • Across the 12 months ending September 2026, Adidas’ estimated Share of Search among crossbody Bag brands worldwide peaked at 65.6% in June 2026 and was lowest at 57.4% in January 2026.
  • Across the 12 months ending September 2026, Calvin Klein’s estimated Share of Search among crossbody Bag brands worldwide peaked at 11.5% in March 2026 and was lowest at 8.1% in August 2026.
  • Across the 12 months ending September 2026, Coach’s estimated Share of Search among crossbody Bag brands worldwide peaked at 8.1% in August 2026 and was lowest at 4.9% in October 2025.
  • Across the 12 months ending September 2026, Gucci’s estimated Share of Search among crossbody Bag brands worldwide peaked at 9.1% in April 2026 and was lowest at 6.5% in November 2025.
  • Across the 12 months ending September 2026, Guess’ estimated Share of Search among crossbody Bag brands worldwide peaked at 8.7% in January 2026 and was lowest at 5.8% in June 2026.
  • Across the 12 months ending September 2026, Burberry’s estimated Share of Search among crossbody Bag brands worldwide peaked at 6.1% in September 2026 and was lowest at 3.8% in July 2026.
  • Across the 12 months ending September 2026, Carhartt’s estimated Share of Search among crossbody Bag brands worldwide peaked at 3.2% in December 2025 and was lowest at 0.4% in May 2026.
  • Across the 12 months ending September 2026, Coach rose from 6th to 3rd among crossbody Bag brands worldwide.
  • Across the 12 months ending September 2026, Gucci fell from 3rd to 4th among crossbody Bag brands worldwide.
  • Across the 12 months ending September 2026, Burberry fell from 4th to 6th among crossbody Bag brands worldwide.
  • Across the 12 months ending September 2026, Calvin Klein and Dior held steady: their estimated Share of Search among crossbody Bag brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for crossbody Bag brands worldwide in September 2026?

  1. In September 2026, Carhartt overtook Dior to rank 7th among crossbody Bag brands worldwide, with 1.2% estimated Share of Search.

  2. In September 2026, Burberry gained estimated Share of Search among crossbody Bag brands worldwide, from 4.4% to 6.1%.

  3. In September 2026, Calvin Klein gained estimated Share of Search among crossbody Bag brands worldwide, from 8.1% to 9.2%.

  4. In September 2026, Gucci gained estimated Share of Search among crossbody Bag brands worldwide, from 6.6% to 7.5%.

  5. In September 2026, Guess gained estimated Share of Search among crossbody Bag brands worldwide, from 6.6% to 7.5%.

  6. In September 2026, Adidas lost estimated Share of Search among crossbody Bag brands worldwide, from 64.1% to 59.8%.

  7. In September 2026, Coach lost estimated Share of Search among crossbody Bag brands worldwide, from 8.1% to 7.5%.

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