Deel vs Ontop:Which is more popular?
In September 2026, Deel had more branded searches than Ontop among contractor management platforms worldwide. Deel had about 317,000 branded searches, while Ontop had 49,600. Deel made up 80% of all contractor management platform searches we track, and Ontop accounted for 12.5%. When we asked ChatGPT and Google AI Overviews about contractor management platforms, Deel appeared in all five answers and Ontop in none.
Who do people search for more?
Deel, about 6 searches for every 1 for Ontop
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Top contractor management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Deel appeared in all five answers. Ontop did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Deel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Openforce2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Remote2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Worksuite2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ontop0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Worksome0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about contractor management platforms
5 answers
Asked ChatGPT
“Which contractor management platform should I use?”
Asked ChatGPT
“What are the best contractor management platforms?”
Asked ChatGPT
“What's the best contractor management platform for independent contractors?”
Searched Google, AI Overview
“contractor management platform”
Searched Google, AI Overview
“independent contractor software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Deel or Ontop more popular in search?
This chart shows how often people search Google for Deel and Ontop by name. Each line represents a brand's share of searches for all six contractor management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Deel, Ontop. The figures are in the table below the chart.
View monthly share of searches table
| Month | Deel | Ontop | Openforce | Worksome | Remote | Worksuite |
|---|---|---|---|---|---|---|
| Oct 2025 | 80.7% | 10.4% | 5.7% | 1.7% | 0.71% | 0.75% |
| Nov 2025 | 81.6% | 10.5% | 4.7% | 1.7% | 0.72% | 0.76% |
| Dec 2025 | 80.6% | 10.4% | 5.7% | 2.1% | 0.58% | 0.74% |
| Jan 2026 | 80.4% | 10.3% | 5.7% | 2.1% | 0.78% | 0.74% |
| Feb 2026 | 80.9% | 10.4% | 5.7% | 1.4% | 0.85% | 0.75% |
| Mar 2026 | 79% | 12.3% | 5.5% | 1.6% | 0.84% | 0.73% |
| Apr 2026 | 80.9% | 10.4% | 5.7% | 1.7% | 0.76% | 0.62% |
| May 2026 | 85.9% | 8.9% | 3.2% | 0.97% | 0.6% | 0.43% |
| Jun 2026 | 81.5% | 10.4% | 4.7% | 1.7% | 1% | 0.62% |
| Jul 2026 | 80.2% | 12.6% | 4.6% | 1.1% | 0.93% | 0.61% |
| Aug 2026 | 80.4% | 12.5% | 4.6% | 1.1% | 0.79% | 0.61% |
| Sep 2026 | 80% | 12.5% | 4.6% | 1.4% | 0.8% | 0.74% |
How has the Deel and Ontop comparison changed over the last 12 months?
3 findings
- Deel was ahead of Ontop in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Deel’s share of searches among contractor management platforms worldwide moved from 80.7% to 80%, and its estimated monthly branded searches moved from 314K to 317K.
- Across the 12 months ending September 2026, Ontop’s share of searches among contractor management platforms worldwide moved from 10.4% to 12.5%, and its estimated monthly branded searches moved from 40.5K to 49.5K.
How did search popularity change for contractor management platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for Ontop worldwide rose 22.3% over 12 measured months, from 40.5K to 49.5K in September 2026.
How are branded searches counted?
18 search terms
Brandwave collects information about searches that people make online using Deel’s and Ontop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among contractor management platforms
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