Brandwave

Olympus vs Zeiss:Which is searched more?

In September 2026, Olympus had more branded searches than Zeiss among confocal microscope brands worldwide. Olympus was estimated to have 368K branded searches compared to Zeiss’ 246K, and held a 25.1% Share of Search versus Zeiss’ 16.8%. These are worldwide searches for English-language branded terms.

Share of Search among confocal microscope brands worldwide in September 2026Which is more popular in search, Olympus or Zeiss?
Olympus25.1%368K searches
vs
Zeiss16.8%246K searches

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Which is more popular in search, Olympus or Zeiss?

Compare the confocal microscope brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Olympus and Zeiss among confocal microscope brands worldwide, by month

Share of Search by month for Olympus, Zeiss. The figures are in the table below the chart.

View monthly share of search table
MonthNikonOlympusZeissLeica Geosystems
Oct 202559.8%21.3%17.4%1.6%
Nov 202562.3%20.1%16.4%1.2%
Dec 202563.1%19.8%16.2%0.97%
Jan 202659%19.9%19.9%1.2%
Feb 202658.9%21.9%17.9%1.3%
Mar 202658.2%24.3%16.3%1.2%
Apr 202658.5%24.2%16.1%1.2%
May 202660.9%20.8%17%1.3%
Jun 202656.8%27%14.8%1.3%
Jul 202657%27.1%14.8%1.1%
Aug 202661%20.9%17.1%1%
Sep 202656.9%25.1%16.8%1.2%

How has the Olympus and Zeiss comparison changed over the last 12 months?

  • Olympus was ahead of Zeiss in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Olympus’ estimated Share of Search among confocal microscope brands worldwide moved from 21.3% to 25.1%, and its estimated monthly branded searches moved from 301K to 368K.
  • Across the 12 months ending September 2026, Zeiss’ estimated Share of Search among confocal microscope brands worldwide moved from 17.4% to 16.8%, and its estimated monthly branded searches held steady at 246K.

How did search popularity change for confocal microscope brands worldwide in September 2026?

  1. In September 2026, Olympus gained estimated Share of Search among confocal microscope brands worldwide, from 20.9% to 25.1%.

Other head-to-heads among confocal microscope brands

How each brand is measured

Brandwave collects information about searches that people make online using Olympus’ and Zeiss’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Olympus

1 branded search term

  • olympus

Zeiss

1 branded search term

  • zeiss

How the Brand Demand Index is measured

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