Brandwave

Brabantia vs Joseph Joseph:Which is more popular by branded search?

In August 2026, Brabantia and Joseph Joseph were level on Share of Search among compost caddy brands worldwide, with an estimated 135K branded searches each, at 31.8% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among compost caddy brands worldwide in August 2026Which is more popular in search, Brabantia or Joseph Joseph?
Brabantia31.8%135K searches
vs
Joseph Joseph31.8%135K searches

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Which is more popular in search, Brabantia or Joseph Joseph?

Compare the compost caddy brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Brabantia and Joseph Joseph among compost caddy brands worldwide, by month

Share of Search by month for Brabantia, Joseph Joseph. The figures are in the table below the chart.

View monthly share of search table
MonthBrabantiaJoseph JosephFull CircleBokashiCurverAll-Green
Oct 202524%35.8%19.6%10.7%5.9%3.9%
Nov 202526.6%40%14.6%9.8%5.4%3.6%
Dec 202525%45.6%11.2%9.1%5%4.1%
Jan 202626.4%39.6%14.5%9.7%5.3%4.3%
Feb 202628.8%35.3%15.8%10.6%4.7%4.7%
Mar 202633%33%12.1%12.1%5.4%4.4%
Apr 202628.1%34.5%15.5%12.7%4.6%4.6%
May 202633.4%27.2%18.3%12.2%4.5%4.5%
Jun 202625.8%31.3%21.1%11.5%5.2%5.2%
Jul 202630.8%30.8%16.9%11.3%5.1%5.1%
Aug 202631.8%31.8%17.4%9.5%5.2%4.3%
Sep 2026——————

How has the Brabantia and Joseph Joseph comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Brabantia took it in May 2026, Joseph Joseph took it in June 2026.
  • Across the 11 months ending August 2026, Brabantia’s estimated Share of Search among compost caddy brands worldwide moved from 24% to 31.8%, and its estimated monthly branded searches moved from 90.5K to 135K.
  • Across the 11 months ending August 2026, Joseph Joseph’s estimated Share of Search among compost caddy brands worldwide moved from 35.8% to 31.8%, and its estimated monthly branded searches held steady at 135K.

How did search popularity change for compost caddy brands worldwide in August 2026?

  1. In August 2026, Brabantia gained estimated Share of Search among compost caddy brands worldwide, from 30.8% to 31.8%.

  2. In August 2026, Joseph Joseph gained estimated Share of Search among compost caddy brands worldwide, from 30.8% to 31.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Brabantia’s and Joseph Joseph’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Brabantia

1 branded search term

  • brabantia

Joseph Joseph

1 branded search term

  • joseph joseph

How the Brand Demand Index is measured

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