Brandwave

DeWalt vs Ryobi:Which is more popular?

In September 2026, Ryobi had more branded searches than DeWalt among power drill brands worldwide. Ryobi had about 751,000 branded searches, while DeWalt had 673,000. Ryobi made up 16.9% of all power drill brand searches we track, and DeWalt accounted for 15.2%. When we asked ChatGPT and Google AI Overviews about power drill brands, both DeWalt and Ryobi appeared in all five answers. DeWalt was mentioned before Ryobi in four out of five answers.

Among power drill brands worldwide in September 2026

Who do people search for more?

Ryobi, about 12% more searches than DeWalt

Ryobi 751K searchesDeWalt 673K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

DeWalt in 5 of 5Ryobi in 5 of 5

Who does AI recommend more?

DeWalt, named ahead of Ryobi in 4 of 5 answers

DeWalt first in 4Ryobi first in 1

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Top power drill brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both DeWalt and Ryobi showed up in all five answers. DeWalt was listed before Ryobi in four of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. DeWalt1st
  2. Milwaukee2nd
  3. Ryobi3rd
  4. Makita4th
  5. Bosch5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ryobi5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DeWalt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Makita4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bosch3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about power drill brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is DeWalt or Ryobi more popular in search?

This chart shows how often people search Google for DeWalt and Ryobi by name. Each line represents a brand's share of searches for all five power drill brands we track, month by month, from English-language searches worldwide.

DeWalt and Ryobi among power drill brands worldwide, by month

Share of searches by month for Ryobi, DeWalt. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeMakitaRyobiDeWaltBosch
Oct 202542.5%26.6%13.9%12.8%4.2%
Nov 202539.5%25.2%17.5%14.5%3.3%
Dec 202542.6%22.5%15.7%15.6%3.6%
Jan 202641.5%22.3%16.9%15.2%4.2%
Feb 202643.2%22.7%14.6%15.9%3.6%
Mar 202638.6%24.5%18.8%14.2%3.9%
Apr 202639.6%21.3%20.5%14.6%4%
May 202639.3%21.3%20.9%14.5%4%
Jun 202639%21.2%21.5%14.4%3.9%
Jul 202643.6%19.3%19.6%13.1%4.4%
Aug 202640.3%21.9%18.2%14.8%4.9%
Sep 202641.2%22.6%16.9%15.2%4.1%

How has the DeWalt and Ryobi comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: DeWalt took it in February 2026, Ryobi took it in March 2026.
  • Across the 12 months ending September 2026, DeWalt’s share of searches among power drill brands worldwide moved from 12.8% to 15.2%, and its estimated monthly branded searches held steady at 673K.
  • Across the 12 months ending September 2026, Ryobi’s share of searches among power drill brands worldwide moved from 13.9% to 16.9%, and its estimated monthly branded searches moved from 731K to 751K.

How did search popularity change for power drill brands worldwide in September 2026?

1 change
  1. In September 2026, Ryobi lost share of searches among power drill brands worldwide, from 18.2% to 16.9%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using DeWalt’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

1 branded search term

  • dewalt

Ryobi

3 branded search terms

  • ryobi
  • ryobi pressure washer
  • ryobi tool

How the Brand Demand Index is measured

Other head-to-heads among power drill brands

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