Brandwave

Dolce Gusto vs L'OR:Which is searched more?

In September 2026, Dolce Gusto had more branded searches than L'OR among coffee capsule brands worldwide. Dolce Gusto was estimated to have 1M branded searches compared to L'OR’s 135K, and held a 22.1% Share of Search versus L'OR’s 3%. These are worldwide searches for English-language branded terms.

Share of Search among coffee capsule brands worldwide in September 2026Which is more popular in search, Dolce Gusto or L'OR?
Dolce Gusto22.1%1M searches
vs
L'OR3%135K searches

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Which is more popular in search, Dolce Gusto or L'OR?

Compare the coffee capsule and pod brands people brew. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dolce Gusto and L'OR among coffee capsule brands worldwide, by month

Share of Search by month for Dolce Gusto, L'OR. The figures are in the table below the chart.

View monthly share of search table
MonthNespressoDolce GustoL'ORMoccona
Oct 202574.3%22.2%3%0.49%
Nov 202578.4%19.1%2.1%0.35%
Dec 202577.9%19.1%2.6%0.42%
Jan 202674.3%22.2%3%0.49%
Feb 202677.9%19.1%2.6%0.42%
Mar 202674.3%22.2%3%0.49%
Apr 202674.3%22.2%3%0.49%
May 202674.2%22.2%3%0.6%
Jun 202674.2%22.2%3%0.6%
Jul 202670.2%25.6%3.5%0.69%
Aug 202674.2%22.2%3%0.6%
Sep 202674.1%22.1%3%0.73%

How has the Dolce Gusto and L'OR comparison changed over the last 12 months?

  • Dolce Gusto was ahead of L'OR in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dolce Gusto’s estimated Share of Search among coffee capsule brands worldwide moved from 22.2% to 22.1%, and its estimated monthly branded searches held steady at 1M.
  • Across the 12 months ending September 2026, L'OR’s estimated Share of Search among coffee capsule brands worldwide held steady at 3%, and its estimated monthly branded searches held steady at 135K.

How did search popularity change for coffee capsule brands worldwide in September 2026?

Neither Dolce Gusto nor L'OR moved beyond provider rounding among coffee capsule brands in September 2026.

Other head-to-heads among coffee capsule brands

How each brand is measured

Brandwave collects information about searches that people make online using Dolce Gusto’s and L'OR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dolce Gusto

1 branded search term

  • dolce gusto

L'OR

1 branded search term

  • lor

How the Brand Demand Index is measured

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