Brandwave

Bosch vs DeWalt:Which is searched more?

In September 2026, DeWalt had more branded searches than Bosch among chuck key brands worldwide. DeWalt was estimated to have 673K branded searches compared to Bosch’s 70, and held a 27.5% Share of Search versus Bosch’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among chuck key brands worldwide in September 2026Which is more popular in search, Bosch or DeWalt?
Bosch<0.01%70 searches
vs
DeWalt27.5%673K searches

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Which is more popular in search, Bosch or DeWalt?

Compare the chuck key brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bosch and DeWalt among chuck key brands worldwide, by month

Share of Search by month for DeWalt, Bosch. The figures are in the table below the chart.

View monthly share of search table
MonthMakitaDeWaltJacob'sBlack and DeckerBosch
Oct 202548.9%23.4%19.2%8.5%<0.01%
Nov 202546.6%26.8%17.9%8.8%<0.01%
Dec 202542.3%29.4%19.6%8.7%<0.01%
Jan 202640.5%27.7%22.7%9.1%<0.01%
Feb 202640.3%28.2%23.1%8.4%<0.01%
Mar 202644.6%25.9%21.1%8.5%<0.01%
Apr 202640.5%27.7%22.7%9.1%<0.01%
May 202641.6%28.2%18.9%11.3%<0.01%
Jun 202642.1%28.5%19.1%10.4%<0.01%
Jul 202638.1%25.8%25.8%10.3%<0.01%
Aug 202638.8%26.3%26.3%8.6%<0.01%
Sep 202641%27.5%22.5%9%<0.01%

How has the Bosch and DeWalt comparison changed over the last 12 months?

  • DeWalt was ahead of Bosch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bosch’s estimated Share of Search among chuck key brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 50 to 70.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among chuck key brands worldwide moved from 23.4% to 27.5%, and its estimated monthly branded searches held steady at 673K.

How did search popularity change for chuck key brands worldwide in September 2026?

  1. In September 2026, DeWalt gained estimated Share of Search among chuck key brands worldwide, from 26.3% to 27.5%.

  2. Estimated monthly branded searches for Bosch worldwide rose 40% over 12 measured months, from 50 to 70 in September 2026.

Other head-to-heads among chuck key brands

How each brand is measured

Brandwave collects information about searches that people make online using Bosch’s and DeWalt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

1 branded search term

  • bosch chuck key

DeWalt

1 branded search term

  • dewalt

How the Brand Demand Index is measured

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