Brandwave

Stripe vs Zipify:Which is more popular?

In September 2026, Stripe had more branded searches than Zipify among checkout optimisation platforms worldwide. Stripe had about 9,900 branded searches, while Zipify had 880. Stripe made up 49.7% of all checkout optimisation platform searches we track, and Zipify accounted for 4.4%. When we asked ChatGPT and Google AI Overviews about checkout optimisation platforms, Stripe appeared in four of the five answers and Zipify in none.

Among checkout optimisation platforms worldwide in September 2026

Who do people search for more?

Stripe, about 11 searches for every 1 for Zipify

Stripe 9.9K searchesZipify 880 searches

Who does AI mention more?

Stripe, mentioned in 4 of 5 answers, Zipify in 0

Stripe in 4 of 5Zipify in 0 of 5

Who does AI recommend more?

Stripe, the only one of the two named

Stripe first in 3Zipify never named

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Top checkout optimisation platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Stripe was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Zipify did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Shopify1st
  2. Stripe2nd
  3. Bolt3rd
  4. Checkout Champ4th
  5. PayPal5th
  6. AfterSell–
  7. Zipify–
  8. CartHook–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Shopify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Stripe4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Checkout Champ2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bolt2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PayPal1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AfterSell0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zipify0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CartHook0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about checkout optimisation platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Stripe or Zipify more popular in search?

This chart shows how often people search Google for Stripe and Zipify by name. Each line represents a brand's share of searches for all eight checkout optimisation platforms we track, month by month, from English-language searches worldwide.

Stripe and Zipify among checkout optimisation platforms worldwide, by month

Share of searches by month for Stripe, Zipify. The figures are in the table below the chart.

View monthly share of searches table
MonthStripeCheckout ChampShopifyAfterSellZipifyBoltPayPalCartHook
Oct 202551.5%12.3%15.3%8.1%5.5%3.1%3.1%1.1%
Nov 202554.9%10.9%13.1%7.3%5.9%3.3%3.3%1.5%
Dec 202550.8%12.3%12.3%8.2%8.2%3.7%3%1.3%
Jan 202653.5%12.8%12.8%7.1%5.7%3.2%3.2%1.7%
Feb 202654.5%13.1%13.1%7.2%4.5%3.2%3.2%1.2%
Mar 202652.3%12.5%15.6%8.2%4.3%3.1%2.6%1.4%
Apr 202653.5%12.8%12.8%8.4%5.7%3.2%2.1%1.4%
May 202653.1%12.7%12.7%7%7%3.9%2.1%1.4%
Jun 202654.1%13%13%8.5%4.5%2.6%2.6%1.7%
Jul 202656%13.4%13.4%7.4%4.1%2.7%1.8%1.2%
Aug 202650.4%14.8%14.8%9.7%4.5%3%1.6%1.3%
Sep 202649.7%14.6%14.6%9.5%4.4%3.6%2%1.6%

How has the Stripe and Zipify comparison changed over the last 12 months?

3 findings

How did search popularity change for checkout optimisation platforms worldwide in September 2026?

2 changes
  1. In September 2026, Stripe lost share of searches among checkout optimisation platforms worldwide, from 50.4% to 49.7%.

  2. Estimated monthly branded searches for Zipify worldwide fell 32.3% over 12 measured months, from 1.3K to 880 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Stripe’s and Zipify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Stripe

1 branded search term

  • stripe checkout

Zipify

1 branded search term

  • zipify

How the Brand Demand Index is measured

Other head-to-heads among checkout optimisation platforms

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