Brandwave

GiveSmart vs OneCause:Which is more popular?

In September 2026, OneCause had more branded searches than GiveSmart among charity auction software worldwide. OneCause had about 12,100 branded searches, while GiveSmart had 8,100. OneCause made up 10.8% of all charity auction software searches we track, and GiveSmart accounted for 7.2%. When we asked ChatGPT and Google AI Overviews about charity auction software, OneCause appeared in three of the five answers and GiveSmart in one. OneCause was mentioned before GiveSmart in three out of four answers that named either.

Among charity auction software worldwide in September 2026

Who do people search for more?

OneCause, about 49% more searches than GiveSmart

OneCause 12.1K searchesGiveSmart 8.1K searches

Who does AI mention more?

OneCause, mentioned in 3 of 5 answers, GiveSmart in 1

OneCause in 3 of 5GiveSmart in 1 of 5

Who does AI recommend more?

OneCause, named ahead of GiveSmart in 3 of 4 answers

OneCause first in 3GiveSmart first in 1

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Top charity auction software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, OneCause was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. GiveSmart was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. OneCause was listed before GiveSmart in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Givebutter1st
  2. Auctria2nd
  3. OneCause3rd
  4. RallyUp4th
  5. 32auctions5th
  6. GalaBid6th
  7. Handbid7th
  8. BiddingOwl8th
  9. GiveSmart9th
  10. Greater Giving–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Givebutter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • 32auctions4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Auctria4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GalaBid4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OneCause3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Handbid3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RallyUp2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BiddingOwl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GiveSmart1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Greater Giving0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about charity auction software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is GiveSmart or OneCause more popular in search?

This chart shows how often people search Google for GiveSmart and OneCause by name. Each line represents a brand's share of searches for all ten charity auction software we track, month by month, from English-language searches worldwide.

GiveSmart and OneCause among charity auction software worldwide, by month

Share of searches by month for OneCause, GiveSmart. The figures are in the table below the chart.

View monthly share of searches table
MonthGivebutterOneCauseGiveSmart32auctionsAuctriaRallyUpGalaBidGreater GivingBiddingOwlHandbid
Oct 202547.9%11.7%9.6%5.2%6.4%6.4%4.3%4.3%2.9%1.3%
Nov 202546.2%9.2%9.2%9.2%6.2%6.2%5%3.4%4.1%1.2%
Dec 202556.6%7.5%7.5%7.5%4.1%6.2%3.3%2.7%3.3%1.1%
Jan 202650.8%10.2%10.2%5.5%6.8%5.5%3%4.5%1.9%1.6%
Feb 202646.6%11.4%9.3%6.2%7.6%6.2%3.4%5.1%2.7%1.5%
Mar 202646.5%11.4%9.3%6.2%7.6%6.2%3.4%5.1%2.8%1.5%
Apr 202647.5%11.6%7.8%7.8%7.8%5.2%3.5%5.2%2.3%1.5%
May 202651%10.2%8.3%6.8%5.6%5.6%4.5%4.5%2.5%1%
Jun 202658.6%9.6%6.4%5.2%4.3%5.2%4.3%3.4%2.2%0.85%
Jul 202656.4%9.2%7.5%6.1%4%6.1%4%3.3%2.2%1%
Aug 202654.9%11%7.3%6%4.9%6%4%3.2%1.8%0.98%
Sep 202654.1%10.8%7.2%5.9%5.9%5.9%3.9%3.9%1.4%0.89%

How has the GiveSmart and OneCause comparison changed over the last 12 months?

3 findings
  • OneCause was ahead of GiveSmart in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GiveSmart’s share of searches among charity auction software worldwide moved from 9.6% to 7.2%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
  • Across the 12 months ending September 2026, OneCause’s share of searches among charity auction software worldwide moved from 11.7% to 10.8%, and its estimated monthly branded searches moved from 14.8K to 12.1K.

How did search popularity change for charity auction software worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for GiveSmart worldwide fell 33.1% over 12 measured months, from 12.1K to 8.1K in September 2026.

  2. Estimated monthly branded searches for OneCause worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using GiveSmart’s and OneCause’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GiveSmart

1 branded search term

  • givesmart

OneCause

1 branded search term

  • onecause

How the Brand Demand Index is measured

Other head-to-heads among charity auction software

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